DOOH analytics tools enable out-of-home advertisers to create clear, measurable goals for a campaign and track the conversion rate just like they would online. But what conversions, specifically, does digital signage analytics enable you to track? Advertisers have their own unique goals, and each campaign you run is different. Your analytics provider needs to account for the different marketing objectives ...Read MoreThe post 5 Conversions That DOOH Analytics Can Track appeared first on LINKETT.