K2 Blog Without A PR Strategy For Your Events, You're Lighting Money on Fire

If you or your business aren't utilizing a communications plan outside of your standard marketing for an annual event, you're leaving money on the table. Ok, that may sound a little like your area's resident ambulance chasing attorney, but when it comes to an annual gala or conference that businesses and nonprofits spend tens of [...]The post Without A PR Strategy For Your Events, You're Lighting Money on Fire appeared first on K2 & Co.