San Diego public relations and marketing agency J. Walcher Communications has been hired by Anza Borrego Foundation (ABF) to build public awareness of the Foundation and the wide variety of offerings of Anza-Borrego Desert State Park for ABF's 50th anniversary during the 2016-17 season. Anza-Borrego is the largest state park in California. Through public relations services, J. Walcher Communications will lead ABF's media relations efforts, with the goal of generating increased funds for the nonprofit, building membership and growing visitorship. The Foundation's educational and research programs are vital to its mission of building a larger knowledge and appreciation of the