Nobody distilled brands like Saul Bass. He designed iconic identities for Bell, AT&T, United Airlines, Minolta, Quaker, Kleenex. Look at any of these logos, and you'll recognize them immediately, as you would a familiar face - even the ones that haven't been in use for decades. Bass was also the genius behind Hitchcock's groundbreaking title [...]The post The Process of a Master appeared first on Josh Greenhut.
