What is "good" design? Isn't the answer subjective? Yes and no. We have our own distinct tastes and preferences when it comes to what ultimately wins our attention, but at the same time there are specific aspects of design that appeal to the average eye ball; proven characteristics that attract and convert.Let's take a closer look. Producing Interest What's the battle? What's the obstacle your design needs to overcome in order to convert? Is it our withering attention [...]