Social marketing and online presence is fast becoming a 'must' instead of an option for business owners, according to small business marketing consultants and internet experts. The way consumers research businesses to buy goods and engage in services has drastically changed with the introduction of social media, websites and search engines. Businesses that have continued to flourish in the last 30 years have generally embraced the internet and technology, and have concentrated on meeting the digital needs of the market.read more
