Source: Image Propeller Studios Blog

Image Propeller Studios Blog Creating a Niche for Your Animation Biz - Part 1: Why You Need to Cut Your Service List Down

When I started freelancing 5 years ago, I pretty much did everything wrong the first few times around. Actually, things haven't changed all that much when it comes to screwing up. I still make tons of mistakes and flip flop around when it comes to growing a studio business. But one thing I managed to learn well was the whole idea of "niching down" my services. Over and over again, I heard the same thing from successful creative freelancers. Specializing in one area is the best way to grow your

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