Ignitionpoint_inc: Japanese startup studio and consulting firm Ignition Point acquired by Dentsu

See the original story in Japanese. Tokyo-headquartered Ignition Point, offering digital transformation support for enterprises as well as startup studio functions, has been acquired by Dentsu Group (TSE: 4324). The firm will become a consolidated subsidiary of the ad giant. Financial terms for the acquisition has not yet been disclosed. Upon the acquisition, Ignition Point will soon begin collaborating with Dentsu Japan Network, the Japanese business operating company of Dentsu Group, strengthening its business in the areas of business transformation (BX) and digital transformation (DX). Ignition Point was established in 2014 by Kazuhiro Aoyagi, a former Deloitte Tohmatsu Consulting employee. After the acquisition, Aoyagi stepped down as president while Takafumi Suemune, former executive vice president and COO, became the new president. See also: DANX wants to roll out 'pop-up' and on-demand diners across Japan using food trucks Japan's Pontely gives free DNA test for pet shop dogs, prevents future abandons, culls