What's one of first things you do when you make a purchase? If you're like me, you look at the price. Why is purchasing healthcare different? Is it because we've become insulated from the cost of care with flat-dollar copays? Is it because once we've met out out-of-pocket maximum, we have little personal incentive to [...]The post Healthcare Price Transparency - Is It Achievable? appeared first on Hill, Chesson & Woody.