Hart Blog HTI-1 + AI: This Year's Reality for Healthcare Marketing

From Policy to Practice: Why Marketers Can't Ignore HTI-1 AnymoreIf you're reading this, chances are you already have a pretty good idea of what the HTI-1 rule is. But just in case you missed it (or need a quick refresher), early in 2024, the U.S. Department of Health and Human Services (HHS), along with the Office of the National Coordinator for Health IT (ONC), finalized the HTI-1 rule. This landmark decision was designed to increase transparency, oversight and safety around the use of artificial intelligence and predictive algorithms in health care.