There are many ways to use Google Seach Console to improve the performance of a website on Google. We’ve listed some simple ways to segment data that has helped us gain easy (and lucrative) wins. Uncovering Opportunities with Impressions Log into Google Search Console and click on your website. Click “Search Traffic” -> “Search Analytics“. Check off the “Impressions” box and you will be able to see all the keywords that have impressions. Next, make sure the “Clicks” box is checked. Organize your data by most impressions first and look for keywords that have high impressions and low click numbers. These are pages that have potential
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