New agreement expands weekly print distribution to 75 TTC and GO Transit Locations Across GTATORONTO, Feb. 27, 2020 /CNW/ - Media Central Corporation Inc. (CSE:FLYY, FSE:3AT)) ("MediaCentral" or the "Company") is thrilled to announce that its wholly owned subsidiary NOW magazine ("NOW") has entered into a contract (the "Agreement") with Gateway Direct Media, North America's premier newsstand retailer, to distribute 15,000 copies of its weekly print editions at 75 Gateway locations at TTC and GO Transit terminals. The first issues will be available to public transit commuters on March 12, 2020.NOW's weekly print issue, which recently reported a readership growth of 12% and reaches 1,636,0001 readers each month, is currently available at over 740 locations around Toronto. Under the agreement, NOW will be distributed at an additional 75 TTC and GO Transit locations across the Greater Toronto Area (GTA), including sites at North York, Scarborough, Pickering, New Market, Richmond Hill, Etobicoke, Whitby, Mississauga, Oakville and Burlington."NOW's influence within the city is undeniable and we are thrilled to be bringing its unique editorial voice back to Toronto's commuter traffic. Our partnership with Gateway Direct Media allows us to distribute an additional 60,000 printed copies monthly thus increasing our core audience considerably. This expanded reach, coupled with our ongoing strategy to drive omnichannel engagement through NOW's various platforms, opens new and exciting opportunities to monetize our audience," said Brian Kalish, CEO of MediaCentral."We are delighted to be able to offer our customers and commuters alike access to ...Full story available on Benzinga.com
