These are some things you surely know: Coca-Cola Company is (of course) the name of the company, which produces several products including: Coca Cola, Fanta and Sprite; Coca Cola, Fanta and Sprite are all branded separately; and, The Coca-Cola Company spends millions of dollars each year on branding its products. As a result, Coca Cola [...]The post Lessons learned from Coca Cola while writing the perfect tourism product appeared first on FreeNomads Blog.