Source: Street Fight Daily

Freckle: Freckle IoT Announces Attribution Backed by Fully Compliant First-Party Data

With privacy top of mind for marketers, offline measurement firm Freckle IoT is hitting the market this morning with an expanded attribution product backed by just about the most compliant consumer data on the market. Its compliance is secure because it comes from Killi, a consent management company also founded and headed up by Freckle Founder and CEO Neil Sweeney.

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Neil Sweeney's photo - Founder & CEO of Freckle

Founder & CEO

Neil Sweeney

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Freckle provides offline in-store attribution services that measure the effectiveness of the advertising strategies.

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