Firefly: Firefly Launches Retargeting For Mobility-Based OOH

This capability further expands Firefly's touchpoints with consumers, across all of their devices, allowing even higher engagement and performance Firefly, a mobility-based media company, announced the release of its OOH retargeting capabilities by partnering with Connected Media Ad-Tech vendor, Blue Bite. OOH retargeting enables Firefly to remessage the mobile devices of users that have been [...]The post Firefly Launches Retargeting For Mobility-Based OOH appeared first on Martechvibe.