Exly Blog Understanding What is Lead Management: Definition, Tools, and Strategies

Lead management is the art of guiding potential customers through their journey from curiosity to commitment. It's a strategic process that involves capturing, qualifying, nurturing, and converting leads into loyal clients. Think of it as the bridge that connects your business with prospects, ensuring no opportunity slips through the cracks. To manage this journey effectively, [...]The post Understanding What is Lead Management: Definition, Tools, and Strategies appeared first on Exly.