Echobox Blog Beyond email segmentation: So important, but what are its limitations?

If you're sending newsletters or marketing emails, you'll probably have done some kind of email segmentation. But what exactly are its benefits? And what are its limitations? What is email segmentation? Segmentation takes that big list of subscribers you have and lets you break it down into groups. And with these groups, you can make [...]The post Beyond email segmentation: So important, but what are its limitations? appeared first on Echobox Resources.