I heard the term 'Phygital Marketing' for the first time from the marketing head of a client of mine in July 2017. Out of curiosity, I asked him: "What is Phygital Marketing?" He responded: "Phygital is blending digital experiences with physical ones. Phygital is a charming marriage of the physical and digital worlds." Boy! Did [...]The post 7 New Age Steps To Launch A Healthcare Product appeared first on Docplexus Insights.