Have you searched "what is a personal brand" in Google and seen the nearly 6 million results? If you've got a name and a social footprint, you have a personal brand already. First impressions are now formed online. Tom Peters is widely credited for creating the term "personal branding" in The Brand Called You, an [...]The post Why Personal Branding Is Essential To Your Success appeared first on Designated: PA, Marketing Finance & Business Support in London & UK.