Research has shown that marketing professionals are blind to much of the data that provides them with crucial insights to improve marketing ROI. The survey, by AI marketing company Datasine, found that four in every five marketers are wasting approximately a third of their data. On average less than half of all valuable marketing data... Continue reading 'Data Blind' marketers are failing to access insights that can improve their campaign ROIThe post 'Data Blind' marketers are failing to access insights that can improve their campaign ROI appeared first on Datasine.
DataSine is an England-based AI platform that provides solutions such as creative performance insights and live ad campaign optimizations for businesses.