Source: BevNET

Cytosport: 'Protein for All': Muscle Milk Reformulates RTD Line with Ultrafiltered Milk, Cleaner Labels

Muscle Milk is undergoing its most significant transformation yet, rolling out a reformulation and packaging refresh across its RTD line to reposition the brand from strictly gym fuel to "protein for all."

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Est. Annual Revenue
$5.0-25M
Est. Employees
25-100
Lisa Selk's photo - CEO of Cytosport

CEO

Lisa Selk

CEO Approval Rating

- -/100

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