Curran & Connors Blog The Drive Behind Uber's New Branding

Evolving the Uber brand was a no brainer. Since they are a young company with such sudden growth and an audience primarily of young people, keeping their look fresh is essential. However, Uber's rebrand is not so much an evolution, it's more of a complete overhaul. The Mark Uber replaced their identifiable "U" with... Read more »The post The Drive Behind Uber's New Branding appeared first on Curran & Connors Blog.