Gartner have identified the top 10 habits of customer-centric organisations and you can listen here:
https://www.gartner.com/en/podcasts/thinkcast/10-habits-of-customer-centric-organizations
The first 2 habits are all about listening to customers and giving them feedback to show that we really are listening. This idea of continuous customer feedback and continuous feedback to customers is not new, but it is vitally important. We all want to know we’re being listened to and as Gartner go on to say, we want to know why the feedback is being asked for and how it’s going to be used.