Connequity Blog Four Reasons Networking Referrals Are More Valuable Than Ever

Business and networking have long gone hand in hand, and this relationship is more important now than ever before. Modern life is filled with demands on our time and attention, which has made cold calling far less effective than it was in the past. Consequently, generating warm leads through networking is now an essential part of almost every business. The following are four reasons why networking is more important than it has ever been before.