Multiple actions using a single trigger Marketing automation refers to software platforms and technologies designed for marketing departments and organizations to more effectively market on multiple channels online (such as email, social media, websites, etc.) In the past passing data between platforms was a task only coders could manage but not anymore, using Zapier's Multi-Step Zaps now anyone can do it. ... Read MoreThe post Complicated workflows with Multi-Step Zaps appeared first on Marketing Code Blog | CodersClan.