CitizenNet Blog Our Final Election Prediction, According to Facebook Interest Data

With only 1 day until the presidential election, here is your final Facebook Election Map update! Remind me - where does this data come from? This map is based on Facebook interest data. While what is considered “interest data” is a Facebook black box, it's presumably based on people who click on ads about a candidate.However, it’s important to note that there are some things that Facebook data cannot account for. These include: A person’s eligibility to vote A person’s intent to vote Voters who do not use Facebook