Closing rates are only part of the picture. As a landscaping company, you may know how many jobs you won this year and how many proposals you sent, but more insightful data is often out of reach.
Your landscaping sales team spends a lot of time nurturing prospects through the process. Proposals often take hours (even days) to prepare. The last thing you want is a leaky pipeline with no idea how to plug its holes.
Why are deals not closing? Are there any trends and, more importantly, is there anything you can do to improve your results going forward?
