Press Release: CBS Interactive : IAB Launches Programmatic Training Program for Marketers, Media Buyers & Ad Sales Professionals

NEW YORK--(BUSINESS WIRE)--The Interactive Advertising Bureau (IAB) today officially launched a training program geared for digital media buyers and sellers-"Programmatic 360: Automation Decoded"-an intensive educational course developed by industry authorities from companies such as LiveRamp, CBS Interactive, and Pandora. The course will provide detailed insights into the processes, tools, and strategic capabilities required to succeed in the rapidly growing arena of programmatic advertising.