The font in the document you are reading makes a tremendous difference to your perception of it, how easily it is read and the portrayal of the business or individual it is representing. There are thousands of fonts available today, so knowing which to chose can be a task in itself. Did you know, In the past, when printing was done using letterpress and moveable type, printers used to use all the fonts they had in their advertising to show off the scope of their printing abilities. Below are some of the more common expressions used to describe a font and their use.Serif fonts