AVL Growth Partners Blog Five Key Criteria for Choosing Your Fractional CFO

Last week, we had a call with a Founder transitioning away from their Fractional CFO after engaging only three months earlier. The Founder is outrageously smart and intuitive, so why was there a miss on the "fit" for the company? As we debriefed, we learned that the CFO was most recently a divisional CFO at a public company for over a decade. The Founder felt like the CFO's ability to connect to the business model, the attention to tight cashflow management, and the ambiguity of early-stage growth created challenges. Now, the CEO is taking a brief step back to reassess.