Audiodraft Blog Audio Branding to the Rescue for Cause Marketing

This article was originally published in Brandingmag on October 3rd, 2019. A recent study from DoSomething Strategic states that brands are missing the mark on how to get cause marketing right for young people. Only 12% of the survey respondents had top-of-mind associations between brands they were familiar with and a social cause. One of the main [...]