Source: Association of Interim Executives Blog

Association of Interim Executives Blog How to Successfully Market a Product No One Wants to Buy

There are marketing challenges, and then there is the challenge of marketing a product no one wants to admit they use, much less talk about it in public. Enter Whitney Vosburgh. He’s an expert, interim Chief Marketing Officer who believes that building community can be a successful marketing strategy. It worked for ConvaTec, a company

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Est. Annual Revenue
$5.0-25M
Est. Employees
100-250