Two new 2014 consumer loyalty surveys, clearly show the awesome power of reward programs, across a wide range of businesses. Add 10% More Customers: Loyalty programs can increase customer acquisition by 10% for small business, reports a study by Merchant Warehouse. Rewards Programs Influence Consumers: According to the same report, 69% of consumers say their choice of retailer is influenced by where they can earn rewards program points. Customers Who Spend More: The survey also found re [...]
