Algorithm Media: WPP buys into Algorithm Media

Determined to strengthen its position in Africa, and especially in Nigeria, (Africa's largest economy), WPP, perhaps the biggest marketing communications company globally has bought into Algorithm Media, Nigeria's fastest growing full-service media independent agency. According to Seni Adetu, Group CEO at Algorithm Media, the joint venture conforms to the new reform by Advertising Practitioners Council [...]The post WPP buys into Algorithm Media appeared first on Marketing Edge Magazine.