Acquireweb: Fast-growing Claritas acquires 3rd company in 12 months

Claritas, a fast-growing consumer segmentation insights company that spun out from Nielsen at the beginning of 2017, has made its third acquisition in the past year. Claritas has acquired AcquireWeb Inc., a digital marketing firm headquartered in Foster City, Calif. Terms of the deal, which closed on Jan. 7, were not disclosed. Mike Nazzaro, CEO of Claritas, said his company worked for about six months on the acquisition of AcquireWeb. This acquisition largely completes the transformation of Claritas...