Tackling 12 common fears about launching a non-dues revenue program
Summary: Launching any new non-dues revenue program comes with a certain amount of risk. Yet some associations are unnecessarily paralyzed by a few unfounded, yet common fears and concerns. Here are answers to 12 common fears many associations have when considering a non-dues revenue program, using a private-labeled, discount travel platform as an example.
About a 7-minute read