Accenture: As David Droga steps down, we revisit the moment he stepped up

Accenture Song revenues have grown from $12.5bn to $19bn during the Droga5 founder's reign.David Droga is stepping down as chief executive of Accenture Song this September and with that comes the end of a pretty seismic chapter in the ad industry. So, we thought it was a good moment to dust off an old interview from 2020, not long before he stepped into the role.Back then, he sat down with Accenture's outgoing CEO Brian Whipple for a conversation with The Drum. It was meant to mark his arrival - but, reading it now, it also feels like a map for what followed.Read more here