A Thinking Ape: mNectar hooks up with A Thinking Ape to test rewarded playable video ads

What's next for rewarded video ads ? The format has swept all other forms of indirect monetisation before it over the past 12 months, but as we all know, where there's an edge, someone's always trying to lead (or bleed) it better. And that's what streaming app ad tech outfit mNectar is hoping to do. It's hooked up with Vancouver developer A Thinking Ape (it's hiring - find out more here), to laun...