3rd Coast PR, a Chicago-based agency known for successful consumer product launches, announced its newest client, Cat Footwear. The agency has been hired to focus exclusively on the brand's work boot styles. Built on the values of the world's leading manufacturer of construction equipment and machinery, Caterpillar, Cat work boots are purpose and performance-driven footwear. "From the minute I spoke with 3rd Coast during our RFP process, I knew they were our kind of people. Their ideas and strategy were sound and aligned with where we saw the brand going, and never having a PR agency for our "work" side of the business,
