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Darwill Articles

March 25, 2020Darwill BlogBlog

A Message From Darwill's Executive Management Team

The rapid progression of the Coronavirus (COVID-19) in our country is an unprecedented situation, and... See more »
January 31, 2020Darwill BlogBlog

Geoframing: A Powerful Marketing Tool

Pick up your phone and open any application. When you do, you'll likely see a small arrow flashing at... See more »
January 24, 2020Darwill BlogBlog

What's a White Paper Workflow?

Vibrant. When you think of direct mail and print as a whole, you likely don't think of it as being a ... See more »
December 19, 2019Darwill BlogBlog

The Benefits and Cost Savings of Interactive Direct Mail

The benefits of interactive direct mail are even greater in 2020, especially as the United States Pos... See more »
December 19, 2019Darwill BlogBlog

Darwill Installs Acxiom's InfoBase Consumer Database

Hillside, Illinois: As a leader in direct marketing for over 60 years, Darwill understands the value ... See more »
November 25, 2019Darwill BlogBlog

Personalization in Marketing, Part 2: Targeted Social Ads

Integrated marketing is becoming more personal than ever. In this series of blogs, we'll share how yo... See more »
November 12, 2019Darwill BlogBlog

Personalization in Marketing, Part 1: Variable Information Printing

Integrated marketing is becoming more personal than ever. In this series of blogs, we'll share how yo... See more »
October 22, 2019Darwill BlogBlog

Collaboration is Key to Data-Driven Direct Mail

To send the most effective direct mail, data and creative teams must collaborate.On its own, data is ... See more »
October 4, 2019Darwill BlogBlog

The Most Important Marketing Campaign Metrics

No matter your goals, campaign metrics help you reach them.Think of your marketing campaign as a car.... See more »
September 23, 2019Darwill BlogBlog

Leverage Consumer Data to Create a Targeted Trigger Mailing Program

With your data, trigger mailing can reach the right consumer more efficiently.Certain moments in cons... See more »
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