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Visual IQ is a marketing intelligence platform that analyzes people-based insights and attributes to optimize marketing ... Read more
Visual IQ's Competitors, Revenue, Number of Employees, Funding and Acquisitions
Followers on Owler
1,075
Followers on Owler
Estimated Annual Revenue
Estimated Employees
Co-Founder & CEO
Manu Mathew
OVERVIEW
Founded:
2006
Headquarters:
NeedhamMassachusetts
Status:
PrivateSubsidiary of Nielsen
Industry Sector:
Advertising & Marketing
SIC Code:
7311NAICS listing »
Top Competitors or Alternatives
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Help the Owler community know moreTrending News for Visual IQ and Visual IQ's Competitors
Competitive Analysis
TOP COMPETITORS OR ALTERNATIVES
Origami Logic is seen as one of Visual IQ's biggest rivals. Origami Logic was founded in 2011 in Santa Clara, California. Origami Logic operates in the Application Software industry. Origami Logic generates $4.7M more revenue than Visual IQ.
RANK
COMPANY
LEADERSHIP
EMPLOYEES
TOTAL FUNDING
REVENUE
Acquisitions
No recent acquisitions found related to Visual IQ
Visual IQ Funding History
Since Visual IQ was founded in 2006, it has participated in 3 rounds of funding. In total Visual IQ has raised $15.0M. Visual IQ's last funding round was on Sep 2017 for a total of $2.0M
ROUND
FUNDING DATE
AMOUNT
INVESTORS
Series B
Sep 2017
$2M
Series A
Aug 2010
$3M
Fog City Capital
Total Funding: $15M
Since Visual IQ was founded in 2006, it has participated in 3 rounds of funding. In total Visual IQ has raised $15.0M. Visual IQ's last funding round was on Sep 2017 for a total of $2.0M
Investments
No recent investments found related to Visual IQ
Visual IQ News
June 7, 2018MarTech Advisor
Breaking Down Silos for a Well-Oiled Marketing Machine
In this article Wayne St. Amand, CMO of Visual IQ, a Nielsen company discusses how traditional market... See more »
March 20, 2018Recruiting Headlines
Totaljobs selects Nielsen's Visual IQ Platform to Increase Marketing Intelligence and Effectiveness
Leading recruitment group taps Nielsen's Visual IQ solution to measure and optimise marketing along t... See more »
December 29, 2017Martech Series
Algorithmic Attribution Helps Marketers Develop Precise Reach Strategies
Bring Algorithmic Attribution up to Speed: Accelerate Your Attribution Insights for More Effect Digit... See more »
November 15, 2017Performance Marketing Insider
Multitouch Attribution Provider Visual IQ Bought Out by Nielsen
PACEDm.comNielsen has been working to improve their services and effectiveness for monitoring digital... See more »
October 10, 2017MarTech Advisor
Marketing Intel - Visual IQ CMO Connects the Customer Journey Dots
Wayne St. Amand, CMO at Visual IQ shares insights on people-based marketing and marketing intelligenc... See more »
October 9, 2017Demand Gen Report
Visual IQ Delivers Marketing Intelligence Platform For Marketers
Written by: Stephen Betz, Contributing WriterVisual IQ's Marketing Intelligence Platform combines aud... See more »
October 6, 2017destinationCRM
Nielsen Completes Acquisition of Visual IQ
The deal will see Visual IQ blended with Nielsen's marketing attribution suite.... See more »
Visual IQ Press Releases
March 29, 2017Business Wire
Visual IQ to Moderate Panel on the Power of People-Based Marketing at Forrester's Consumer Marketing Forum 2017
NEEDHAM, Mass.--(BUSINESS WIRE)--Visual IQ today announced that the company's co-founder and CEO, Man... See more »
November 30, 2016Business Wire
Visual IQ Extends Retail Dominance with Addition of TechStyle
NEEDHAM, Mass.--(BUSINESS WIRE)--Visual IQ, the leading cross channel marketing attribution software ... See more »
October 20, 2016Business Wire
Visual IQ to Provide Insider's Perspective on Marketing Attribution Success at the Incite Summit East
NEEDHAM, Mass.--(BUSINESS WIRE)--Visual IQ, the leading cross channel marketing attribution software ... See more »
October 12, 2016Business Wire
Visual IQ Named a Visionary in 2016 Gartner Magic Quadrant for Digital Marketing Analytics
LONDON--(BUSINESS WIRE)--#Gartner--Visual IQ named a visionary in 2016 Gartner Magic Quadrant for dig... See more »
September 26, 2016Business Wire
Visual IQ Wins Best Attribution Solution at The 2016 Drum Digital Trading Awards USA
NEEDHAM, Mass.--(BUSINESS WIRE)--Visual IQ today announced its IQ Intelligence Suite was named "Best ... See more »
August 23, 2016Business Wire
Visual IQ TV Attribution Enhancements Allow Advertisers to Bring Their Own TV Data to Platform
NEEDHAM, Mass.--(BUSINESS WIRE)--Visual IQ, the leading cross channel marketing attribution software ... See more »
May 23, 2016Business Wire
Visual IQ Formalizes Key Strategic Partnerships
NEEDHAM, Mass.--(BUSINESS WIRE)--Visual IQ today announced the addition of several key industry partn... See more »
Visual IQ Videos
February 21, 2019Visual IQ Youtube Channel
"Nielsen's Visual IQ Scenario Planning Solution" on YOUTUBE
October 19, 2018Visual IQ Youtube Channel
"Scaling Your Success with an Audience-Centric View of Marketing Performance" on YOUTUBE
October 17, 2018Visual IQ Youtube Channel
"Nielsen's Visual IQ Multi-Touch Attribution Solution" on YOUTUBE
October 12, 2018Visual IQ Youtube Channel
"Attribution Accelerator 2018 Panel Session: Activation - Attribution Focused On Performance" on YOUTUBE
October 12, 2018Visual IQ Youtube Channel
"Attribution Accelerator 2018: Closing the Loop Between Measurement and Activation at Chobani" on YOUTUBE
June 26, 2018Visual IQ Youtube Channel
"Crossing the New Digital Divide: Your Guide to Marketing Effectiveness" on YOUTUBE
Social Statistics
Headquarters
Trending Companies
IN THE NEWS
BTIG | F5 Networks | Sensorion | NBCUniversal | Uber | Algeco | Dvc | Taco Bell | British Airways | Layburn Hodgins Limited - Lawyers | Elliptic Labs | Rubrik | RiskFirst | Evertonfc | Euro Tech | Barry & Nilsson Lawyers | DEN Networks | Lazard | Credit Suisse | MATRIXX | Aspo | Payments Canada | GE | GobiMin | Scppartners | Cumulus Media | Eni | St. Lawrence Barristers | Jet Airways | McDonald's | Roche | Nu Genes | U.S. Food and Drug Administration | Emaar | Mahindra | Apple | Sanofi | Bennettjones | Capstone | Ksfcounsel | Total | OnePlus | Kirkland Lake Gold | Peak Sales Recruiting | FactSet | BlackRock | Shell | Australian Community Media AdCentre | Kia | Paul Hastings
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Summary
ABOUT
Overview
Visual IQ is a marketing intelligence platform that analyzes people-based insights and attributes to optimize marketing performance for advertising agencies. Visual IQ was founded in 2006. Visual IQ's headquarters is located in Needham, Massachusetts,...
CEO
Visual IQ's Co-Founder & CEO, Manu Mathew, currently has an approval rating of 55%. Visual IQ's primary competitors are Origami Logic, Beckon & Velocidi.Website
visualiq.comFrequently Asked Questions about Visual IQ
When was Visual IQ founded?
Visual IQ was founded in 2006Who is Visual IQ's CEO?
Visual IQ's CEO is Manu MathewHow much revenue does Visual IQ generate?
Visual IQ generates $16.3M in revenueHow much funding does Visual IQ have?
Visual IQ has historically raised $15M in funding
Where is Visual IQ's headquarters?
Visual IQ's headquarters is in Needham Massachusetts, USAHow many employees does Visual IQ have?
Visual IQ has 250 employeesWhat sector does Visual IQ operate in?
Visual IQ is in Advertising & MarketingWho are Visual IQ's competitors?
Visual IQ's top competitors are Origami Logic, Beckon, Velocidi
