Visual IQ is a marketing intelligence platform that analyzes people-based insights and attributes to optimize marketing performance for advertising agencies. Read more

1,080 Followers on Owler
1,080 Followers on Owler
1,080 Followers on Owler
1,080 Followers on Owler

Visual IQ is a marketing intelligence platform that analyzes people-based insights and attributes to optimize marketing performance for advertising agencies. Read more

Manu Mathew's photo - Co-Founder & CEO of Visual IQ

Co-Founder & CEO

Manu Mathew

CEO Approval Rating

38/100

Founded:

2006

Status:

PrivateSubsidiary of Nielsen

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Origami Logic is seen as one of Visual IQ's biggest rivals. Origami Logic was founded in 2011 in Santa Clara, California. Origami Logic operates in the Application Software industry. Origami Logic generates $4.7M more revenue than Visual IQ.

Beckon, Inc. is one of Visual IQ's top competitors. Beckon, Inc. was founded in 2011, and its headquarters is in San Mateo, California. Beckon, Inc. operates in the Application Software industry. Beckon, Inc. has 215 fewer employees than Visual IQ.

Velocidi is one of Visual IQ's top rivals. Velocidi was founded in 2010, and is headquartered in New York, New York. Like Visual IQ, Velocidi also operates in the Advertising & Marketing space. Velocidi generates $1.3M less revenue vs. Visual IQ.

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Growth Score - 1/1

Is 250 a good estimate for Visual IQ's Employee count?

Acquisitions

No recent acquisitions found related to Visual IQ

Visual IQ Funding History

$3M$13M$15M

Since Visual IQ was founded in 2006, it has participated in 3 rounds of funding. In total Visual IQ has raised $15.0M. Visual IQ's last funding round was on Sep 2017 for a total of $2.0M

ROUND

FUNDING DATE

AMOUNT

INVESTORS

Series B
Sep 2017
$2M
Series B
Jun 2012
$10M
Series A
Aug 2010
$3M

Fog City Capital

Since Visual IQ was founded in 2006, it has participated in 3 rounds of funding. In total Visual IQ has raised $15.0M. Visual IQ's last funding round was on Sep 2017 for a total of $2.0M

Investments

No recent investments found related to Visual IQ

Visual IQ News

June 7, 2018MarTech Advisor

Breaking Down Silos for a Well-Oiled Marketing Machine

In this article Wayne St. Amand, CMO of Visual IQ, a Nielsen company discusses how traditional market... See more »
March 20, 2018Recruiting Headlines

Totaljobs selects Nielsen's Visual IQ Platform to Increase Marketing Intelligence and Effectiveness

Leading recruitment group taps Nielsen's Visual IQ solution to measure and optimise marketing along t... See more »
December 29, 2017Martech Series

Algorithmic Attribution Helps Marketers Develop Precise Reach Strategies

Bring Algorithmic Attribution up to Speed: Accelerate Your Attribution Insights for More Effect Digit... See more »
November 15, 2017Performance Marketing Insider

Multitouch Attribution Provider Visual IQ Bought Out by Nielsen

PACEDm.comNielsen has been working to improve their services and effectiveness for monitoring digital... See more »
October 10, 2017MarTech Advisor

Marketing Intel - Visual IQ CMO Connects the Customer Journey Dots

Wayne St. Amand, CMO at Visual IQ shares insights on people-based marketing and marketing intelligenc... See more »
October 9, 2017Demand Gen Report

Visual IQ Delivers Marketing Intelligence Platform For Marketers

Written by: Stephen Betz, Contributing WriterVisual IQ's Marketing Intelligence Platform combines aud... See more »
October 6, 2017destinationCRM

Nielsen Completes Acquisition of Visual IQ

The deal will see Visual IQ blended with Nielsen's marketing attribution suite.... See more »

Visual IQ Press Releases

March 29, 2017Business Wire

Visual IQ to Moderate Panel on the Power of People-Based Marketing at Forrester's Consumer Marketing Forum 2017

NEEDHAM, Mass.--(BUSINESS WIRE)--Visual IQ today announced that the company's co-founder and CEO, Man... See more »
November 30, 2016Business Wire

Visual IQ Extends Retail Dominance with Addition of TechStyle

NEEDHAM, Mass.--(BUSINESS WIRE)--Visual IQ, the leading cross channel marketing attribution software ... See more »
October 20, 2016Business Wire

Visual IQ to Provide Insider's Perspective on Marketing Attribution Success at the Incite Summit East

NEEDHAM, Mass.--(BUSINESS WIRE)--Visual IQ, the leading cross channel marketing attribution software ... See more »
October 12, 2016Business Wire

Visual IQ Named a Visionary in 2016 Gartner Magic Quadrant for Digital Marketing Analytics

LONDON--(BUSINESS WIRE)--#Gartner--Visual IQ named a visionary in 2016 Gartner Magic Quadrant for dig... See more »
September 26, 2016Business Wire

Visual IQ Wins Best Attribution Solution at The 2016 Drum Digital Trading Awards USA

NEEDHAM, Mass.--(BUSINESS WIRE)--Visual IQ today announced its IQ Intelligence Suite was named "Best ... See more »
August 23, 2016Business Wire

Visual IQ TV Attribution Enhancements Allow Advertisers to Bring Their Own TV Data to Platform

NEEDHAM, Mass.--(BUSINESS WIRE)--Visual IQ, the leading cross channel marketing attribution software ... See more »
May 23, 2016Business Wire

Visual IQ Formalizes Key Strategic Partnerships

NEEDHAM, Mass.--(BUSINESS WIRE)--Visual IQ today announced the addition of several key industry partn... See more »

Visual IQ Videos

Social Media

Headquarters

75 Second Avenue Suite 330

Needham, Massachusetts02494

1-781-657-9035

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Summary

ABOUT

Overview

Visual IQ is a marketing intelligence platform that analyzes people-based insights and attributes to optimize marketing performance for advertising agencies. Visual IQ was founded in 2006. Visual IQ's headquarters is located in Needham, Massachusetts,...

CEO

Visual IQ's Co-Founder & CEO, Manu Mathew, currently has an approval rating of 38%. Visual IQ's primary competitors are Origami Logic, Beckon, Inc. & Velocidi.

Website

visualiq.com

Frequently Asked Questions about Visual IQ

  1. When was Visual IQ founded?

    Visual IQ was founded in 2006
  2. Who is Visual IQ's CEO?

    Visual IQ's CEO is Manu Mathew
  3. How much revenue does Visual IQ generate?

    Visual IQ generates $16.3M in revenue
  4. How much funding does Visual IQ have?

    Visual IQ has historically raised $15M in funding
  1. Where is Visual IQ's headquarters?

    Visual IQ's headquarters is in Needham Massachusetts, USA
  2. How many employees does Visual IQ have?

    Visual IQ has 250 employees
  3. What sector does Visual IQ operate in?

    Visual IQ is in Advertising & Marketing
  4. Who are Visual IQ's competitors?

    Visual IQ's top competitors are Origami Logic, Beckon, Inc., Velocidi