True Fit

True Fit provides an online fit recommendation engine that helps consumers to find brands and new styles on the market. Read more

295 Followers on Owler
295 Followers on Owler
295 Followers on Owler
295 Followers on Owler

True Fit

True Fit provides an online fit recommendation engine that helps consumers to find brands and new styles on the market. Read more

William R. Adler's photo - President & CEO of True Fit

President & CEO

William R. Adler

CEO Approval Rating

83/100

Founded:

2005

Status:

PrivateIndependent Company

TRUE FIT TOP COMPETITORS OR ALTERNATIVES

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Metail is True Fit's top competitor. Metail is headquartered in Cambridge, England, and was founded in 2008. Like True Fit, Metail also operates in the Application Software field. Metail generates 33% the revenue of True Fit.

Virtusize is seen as one of True Fit's top competitors. Virtusize's headquarters is in Shibuya City, Tōkyō Prefecture, and was founded in 2011. Like True Fit, Virtusize also works within the Application Software industry. Virtusize generates 16% of True Fit's revenue.

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Is Apple a competitor of True Fit?

True Fit Acquisitions

No recent acquisitions found related to True Fit

True Fit Funding History

Since True Fit was founded in 2005, it has participated in 7 rounds of funding. In total True Fit has raised $107.0M. True Fit's last funding round was on Apr 2020 for a total of $2.0M

ROUND

FUNDING DATE

AMOUNT

INVESTORS

Debt - PPP (CARES Act)
Apr 2020
$2M - $5M

U.S. Small Business Administration.

Series C
Jan 2018
$58.6M
Series B
Jul 2016
$25M
Equity
Jun 2015
$20K
Equity
Jun 2014
$14.6M

Since True Fit was founded in 2005, it has participated in 7 rounds of funding. In total True Fit has raised $107.0M. True Fit's last funding round was on Apr 2020 for a total of $2.0M

True Fit Investments

No recent investments found related to True Fit

True Fit News

January 23, 2020Retail Times

N Brown adopts True Fit's suite of personalisation solutions to optimise customer experience

N Brown, a top 10 UK clothing and footwear digital retailer, has partnered with fashion personalisati... See more »
January 13, 2020Martech Series

True Fit Partners With Google Cloud to Host and Leverage the World's Largest Data Set for Fashion

New Partnership Enhances Shopping Experience and Evolves the Fashion Retail Market True Fit®, the dat... See more »
January 9, 2020just-style

New partnership links tech-pack data to online shopping

Software firms Bamboo Rose and True Fit are teaming up to enable fashion retailers and brands to leve... See more »
November 19, 2019just-style

Quiz teams with True Fit to reduce size guesswork

British fast fashion retailer Quiz is hoping to eliminating fit and sizing guesswork for customers sh... See more »

True Fit Blogs

July 21, 2016True Fit Blog

Know Your Labels: Jessica Simpson

From pop star to fashion maven, Jessica Simpson has been a household name since her debut in 1999. He... See more »
July 21, 2016True Fit Blog

Retreat and Disrupt 2016: Thoughtful Immersion with Inspiring Retail & Tech Leaders

This past week, True Fit's CEO Bill Adler and co-founder Romney Evans were pleased to attend the annu... See more »
July 19, 2016True Fit Blog

Gone Glamping: Get Your Camp On in Style

Thanks to the proliferation of cool campers and modern outdoors gear, getting in touch with nature ne... See more »
July 14, 2016True Fit Blog

Bastille Day: Celebrating French Fashion

What better time than le Quatorze Juillet to highlight a few of our brand partners with gallic roots?... See more »
July 12, 2016True Fit Blog

#TuesdayShoesday: Sporty Looks for Beaching, Boating & Beyond

Jagged rocks, treacherous splinters and blazing hot sand: all reasons not to go barefoot this season.... See more »
July 11, 2016True Fit Blog

Science is your servant

When I first joined True Fit as a math guy, I was tasked with critical modeling responsibilities cent... See more »
July 7, 2016True Fit Blog

Pack Smart, Enjoy Summer: Weekend Getaway 101

It's summer and those early-release Fridays and long weekends are calling. Make the most of the seaso... See more »

True Fit Press Releases

March 20, 2017PR Newswire

Tulip Retail and True Fit Announce Partnership to Personalize In-Store Shopping

NEW YORK and BOSTON, March 20, 2017 /PRNewswire/ -- Tulip Retail, a mobile application platform built... See more »
November 19, 2014BUSINESS WIRE

Vince Beese Appointed Chief Revenue Officer of True Fit

WOBURN, Mass.--(BUSINESS WIRE)--True Fit, the leading retail SaaS company helping consumers discover ... See more »
September 16, 2014BUSINESS WIRE

Christopher Moore Appointed Chief Analytics Officer of True Fit

WOBURN, Mass.--(BUSINESS WIRE)--True Fit, the leading retail software company for helping consumers d... See more »

True Fit Videos

Social Media

True Fit Headquarters

60 State Street 12th Floor

Boston, Massachusetts02109

617-848-3740

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True Fit Summary

ABOUT

Overview

True Fit provides an online fit recommendation engine that helps consumers to find brands and new styles on the market. True Fit was founded in 2005. True Fit's headquarters is located in Boston, Massachusetts, USA 02109. It has raised 107.0M in 7 rou...

CEO

True Fit's President & CEO, William R. Adler, currently has an approval rating of 83%. True Fit's primary competitors are Metail, Virtusize & Avametric.

Website

truefit.com

Frequently Asked Questions about True Fit

  1. When was True Fit founded?

    True Fit was founded in 2005
  2. Who is True Fit's CEO?

    True Fit's CEO is William R. Adler
  3. How much revenue does True Fit generate?

    True Fit generates $15M in revenue
  4. How much funding does True Fit have?

    True Fit has historically raised $107M in funding
  1. Where is True Fit's headquarters?

    True Fit's headquarters is in Boston Massachusetts, USA
  2. How many employees does True Fit have?

    True Fit has 180 employees
  3. What sector does True Fit operate in?

    True Fit is in Application Software
  4. Who are True Fit's competitors?

    True Fit's top competitors are Metail, Virtusize, Avametric