Signal

Signal is a customer intelligence platform that provides data integration, and audience segmentation solutions for brands and advertising agencies. Read more

1,042 Followers on Owler
1,042 Followers on Owler
1,042 Followers on Owler
1,042 Followers on Owler

Signal

Signal is a customer intelligence platform that provides data integration, and audience segmentation solutions for brands and advertising agencies. Read more

Lisa Weinstein's photo - President & CEO of Signal

President & CEO

Lisa Weinstein

CEO Approval Rating

85/100

SIGNAL TOP COMPETITORS OR ALTERNATIVES

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COMPANY

CEO

CEO RATING

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Missing a competitor? Contribute!

LiveIntent is Signal's #1 competitor. LiveIntent was founded in New York, New York} in 2009. Like Signal, LiveIntent also competes in the Digital Marketing & Publishing industry. Compared to Signal, LiveIntent generates $4.1M more revenue.

Throtle is one of Signal's top competitors. Throtle was founded in 2015 in Red Bank, New Jersey. Like Signal, Throtle also operates in the Application Software industry. Throtle generates $34.4M less revenue than Signal.

LiveRamp is a top competitor of Signal. LiveRamp was founded in 2011, and is headquartered in San Francisco, California. Like Signal, LiveRamp also competes in the Application Software field. LiveRamp generates $381.7M more revenue vs. Signal.

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Growth Score - 1/1

Is $44.4M a good estimate for Signal's revenue?

Signal Acquisitions

No recent acquisitions found related to Signal

Signal Funding History

Since Signal was founded in 2009, it has participated in 7 rounds of funding. In total Signal has raised $86.2M. Signal's last funding round was on Jun 2016 for a total of $30.0M

ROUND

FUNDING DATE

AMOUNT

INVESTORS

Series E
Jun 2016
$30M
Equity
Feb 2016
$13.4M
Debt
Nov 2013
$27.3M
Equity
Apr 2012
$10M

Baird Venture Partners

Equity
Jul 2011
$4M
-

Since Signal was founded in 2009, it has participated in 7 rounds of funding. In total Signal has raised $86.2M. Signal's last funding round was on Jun 2016 for a total of $30.0M

Signal Investments

No recent investments found related to Signal

Signal News

August 18, 2020Business Information Industry Association

TransUnion Expands People-Based Marketing Capabilities with Acquisition of Signal

As today's digitally-savvy consumers expect more relevant and tailored marketing experiences, TransUn... See more »
August 17, 2020The Business Journals: Chicago

Chicago tech company Signal acquired by TransUnion

Chicago ad-tech startup Signal announced it's been scooped up by credit reporting agency TransUnion. ... See more »
July 17, 2019MarTech Advisor

Signal Unveils New Solution for Real-Time Data Onboarding and Identity Resolution

Industry's Fastest Data Onboarding Platform Enables Marketers to Move at the Speed of Customers, in t... See more »
December 13, 2018Martech Series

Signal and Flashtalking Partner to Extend Industry-Leading Identity Solution to People-Based Ad Serving Platform

Signal, the leading provider of real-time customer data onboarding and identity resolution, and Flash... See more »
December 6, 2018mobilemarketingmagazine

SIGNAL PARTNERS WITH ADOBE AUDIENCE MANAGER TO ENHANCE CUSTOMER EXPERIENCE

Signal, which provides data onboarding and identity resolution solutions, has announced a partnershi... See more »
December 3, 2018MediaPost

Signal Integrates With Adobe To Give Brands Real-Time Data Identity Resolution

Signal on Monday will announce its entrance into the Adobe Exchange Partner Program and improvements ... See more »
October 21, 2018San Diego Business Journal

Hire Signals Co.'s Strong Stake in Future Transportation

The coming of autonomous vehicles, as well as vehicles connected by radio, is a big deal for McCain I... See more »

Signal Blogs

July 9, 2019Signal Blog

Restraint Is the Key to Relevance - Sometimes It's What You Don't Say

Note: a version of this article previously appeared in MarTech Series. Ask any CMO about the formula ... See more »
June 24, 2019Signal Blog

Why the Ads Retailers Don't Send Are Just as Important as the Ads They Do

Note: a version of this article previously appeared in Retail Dive. Dads always seem to get the short... See more »
June 19, 2019Signal Blog

Five Steps to Building a Customer-Obsessed Brand

What brands want and what their customers want are two very different things. "Every brand says 'We'r... See more »
June 14, 2019Signal Blog

Webinar: Marketing in the Moment

The relationship between brands and customers continues to grow closer... and more complex. Make no m... See more »
May 10, 2019Signal Blog

The GDPR Thaw: Marketers Tiptoe Back to Data-Driven Strategies

Note: a version of this article previously appeared in The Drum. Months after the panicked scurry to ... See more »
May 3, 2019Signal Blog

Suppression Explained: How Activating Media to Restricted Customers Puts Your Brand at Risk

Sometimes, what's appropriate for one audience is anything but for another. Take ads for sports betti... See more »
April 23, 2019Signal Blog

Suppression Explained: How Off-Target Messages Erode ROAS and Customer Goodwill

Sometimes, less is more - especially in digital marketing. Ask Marc Pritchard. Procter & Gamble's CMO... See more »

Signal Press Releases

April 11, 2018GlobeNewswire

Signal Recognized in New Report Spotlighting Technologies Underpinning Modern Marketing

CHICAGO, April 11, 2018 (GLOBE NEWSWIRE) -- Signal, the global leader in real-time customer identity ... See more »
December 5, 2017Marketwired

Identity is the Next Competitive Battleground

CHICAGO, IL--(Marketwired - Dec 5, 2017) - Customer data continues to separate winners and losers acr... See more »
December 18, 2016Blackbird

Customer Identity Becomes a Strategic Business Asset as Marketers Prioritize Loyalty

CHICAGO, IL-(Marketwired - Dec 19, 2016) - In 2017, identity resolution will become a strategic imper... See more »
August 21, 2016Marketwired

Signal Announces New Advisory Board With Marketing Expert Tim Suther at the Helm

CHICAGO, IL--(Marketwired - Aug 22, 2016) - Signal, the global leader in real-time people-based marke... See more »
July 7, 2016Marketwired

The Global Data Bank Announces Growth as Brazilian Marketers Experience Benefits of Addressable Media

SAO PAULO, BRAZIL--(Marketwired - Jul 7, 2016) - The Global Data Bank (GDB), a Brazil-based first-par... See more »
March 20, 2016PRWIRE

9 in 10 Australian media buyers and advertisers to increase addressable media buys

SYDNEY, Australia - March 22, 2016 - Adoption of people-based advertising in Australia is rising quic... See more »

Signal Videos

March 14, 2017Signal Youtube Channel

"The Challenge for CMOs" on YOUTUBE

March 14, 2017Signal Youtube Channel

"Signal's Technology Simplified" on YOUTUBE

March 14, 2017Signal Youtube Channel

"Why Signal?" on YOUTUBE

Social Media

Signal Headquarters

222 North LaSalle Street Suite 1600

Chicago, Illinois60601

312-566-4300

Driving Directions »

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Signal Summary

ABOUT

Overview

Signal is a customer intelligence platform that provides data integration, and audience segmentation solutions for brands and advertising agencies. Signal was founded in 2009. Signal's headquarters is located in Chicago, Illinois, USA 60601. It has ra...

CEO

Signal's President & CEO, Lisa Weinstein, currently has an approval rating of 85%. Signal's primary competitors are LiveIntent, Throtle & LiveRamp.

Website

signal.co

Frequently Asked Questions about Signal

  1. When was Signal founded?

    Signal was founded in 2009
  2. Who is Signal's CEO?

    Signal's CEO is Lisa Weinstein
  3. How much revenue does Signal generate?

    Signal generates $44.4M in revenue
  4. How much funding does Signal have?

    Signal has historically raised $86.2M in funding
  1. Where is Signal's headquarters?

    Signal's headquarters is in Chicago Illinois, USA
  2. How many employees does Signal have?

    Signal has 180 employees
  3. What sector does Signal operate in?

    Signal is in Application Software, Digital Marketing & Publishing
  4. Who are Signal's competitors?

    Signal's top competitors are LiveIntent, Throtle, LiveRamp