Leanplum

Leanplum offers a digital marketing platform for consumer brands that uses customer data and A/B testing to optimize marketing campaigns across mobile, web, and email channels. Read more

2,718 Followers on Owler
2,718 Followers on Owler
2,718 Followers on Owler
2,718 Followers on Owler

Leanplum

Leanplum offers a digital marketing platform for consumer brands that uses customer data and A/B testing to optimize marketing campaigns across mobile, web, and email channels. Read more

George Garrick's photo - Chairman & CEO of Leanplum

Chairman & CEO

George Garrick

CEO Approval Rating

89/100

Founded:

2012

Status:

PrivateIndependent Company

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Mixpanel is seen as one of Leanplum's top competitors. Mixpanel was founded in San Francisco, California} in 2009. Mixpanel is in the Systems Software industry. Compared to Leanplum, Mixpanel generates $89.8M more revenue.

Apptimize is Leanplum's #2 competitor. Apptimize was founded in 2013, and its headquarters is in San Francisco, California. Apptimize is in the Internet Software field. Apptimize has 90 fewer employees than Leanplum.

Taplytics is Leanplum's #3 rival. Taplytics is headquartered in Toronto, Ontario, and was founded in 2013. Like Leanplum, Taplytics also competes in the Application Software industry. Taplytics generates 50% the revenue of Leanplum.

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Growth Score - 1/1

Is $10.2M a good estimate for Leanplum's revenue?

Leanplum Acquisitions

No recent acquisitions found related to Leanplum

Leanplum Funding History

Since Leanplum was founded in 2012, it has participated in 7 rounds of funding. In total Leanplum has raised $125.2M. Leanplum's last funding round was on Feb 2020 for a total of $27.0M

ROUND

FUNDING DATE

AMOUNT

INVESTORS

Series D
Feb 2020
$27M

Norwest Venture Partners

Series D
Apr 2018
$5M
Series D
Nov 2017
$47M
Series C
Oct 2016
$29M
Series B
Aug 2015
$11.6M

Since Leanplum was founded in 2012, it has participated in 7 rounds of funding. In total Leanplum has raised $125.2M. Leanplum's last funding round was on Feb 2020 for a total of $27.0M

Leanplum Investments

No recent investments found related to Leanplum

Leanplum News

March 18, 2021Martech News

Customer Engagement Leader Leanplum Accelerates Growth in 2021

Bolsters executive team, strengthens leadership in gaming industry, adds new customers as it ramps fo... See more »
February 16, 2021Markets Insider

Leanplum Releases Inaugural Data Science Report for Games App Category

SAN FRANCISCO, Feb. 16, 2021 /PRNewswire/ -- Leanplum, the leading multi-channel customer engagement ... See more »
January 22, 2021Venture Capital Journal

VC-backed Leanplum taps Chabot as CRO

San Francisco-based Leanplum, a multi-channel customer engagement platform, has named Marc Chabot as ... See more »
September 25, 2020Martech News

Leanplum Wins Mobile Marketing Innovation Award

Leanplum, the leading multi-channel customer engagement platform, today announced that it has been se... See more »
August 6, 2020Martech News

George Garrick Recognized by Sales and Marketing Tech Awards

Leanplum, the leading multi-channel engagement platform, today announced that George Garrick, CEO and... See more »
April 30, 2020MarTech Today

LeanPlum adds ABM analytics, Smartly.io gets new features

A quick round up of the latest marketing technology news and announcements.Please visit MarTech Today... See more »
March 2, 2020Martech Series

Virtuo and Leanplum Partner to Deliver Personalized Mobile Experiences for Car Rentals

Partnership Enables Unified Mobile-First Communication to Improve Customer Relationship and Retention... See more »

Leanplum Blogs

October 16, 2020Leanplum Blog

Leanplum & Mixpanel – Grow User Engagement and ROI with Data and Insights

Leanplum & Mixpanel – Grow User Engagement and ROI with Data and Insights Run highly-target... See more »
October 14, 2020Leanplum Blog

5 Mobile Engagement Tips to Prepare for an Unpredictable 2020 Holiday Season

Preparing for the holiday shopping season has always been quite an undertaking for retailers and e-co... See more »
August 18, 2020Leanplum Blog

Successful Customer Engagement in Times of COVID-19

Since the beginning of COVID-19, a significant change in consumer behavior took place worldwide which... See more »
July 7, 2020Leanplum Blog

How to Increase Multi-Channel App Engagement During COVID-19

Nick Pataky, Group Product Manager, Leanplum App Promotion Summit, June 24, 2020 Watch the on-demand ... See more »
July 2, 2020Leanplum Blog

The California Consumer Privacy Act (CCPA) enters enforcement phase

CCPA grants California residents data privacy rights and control to their personal information, simil... See more »
June 23, 2020Leanplum Blog

COVID-19 aftermath – Insights from Lifestyle apps

The impact of COVID-19 has been tremendous and we will probably continue experiencing the consequence... See more »
June 9, 2020Leanplum Blog

Leanplum & AppsFlyer

It’s no secret: the gaming industry is shaking up the mobile marketing landscape. To compete in this ... See more »

Leanplum Press Releases

June 25, 2019PR Newswire

Political Engagement Platform Countable Drives 36 Million Civic Actions with Leanplum

SAN FRANCISCO, June 25, 2019 /PRNewswire/ -- Leanplum, the leading multi-channel engagement platform,... See more »
May 23, 2019PR Newswire

Leanplum Named Top 50 Best Private Cloud Computing Places to Work

SAN FRANCISCO, May 22, 2019 /PRNewswire/ -- Leanplum, the leader in mobile engagement, was recognized... See more »
April 12, 2019WebWire

Women Take Control of Their Financial Future With 41% Surge In Finance App Use, Says New Report from Liftoff and Leanplum

Liftoff, the leader in mobile app marketing and retargeting, today released a new report in partnersh... See more »
January 9, 2019StreetInsider

Leanplum Bolsters Leadership Team With Former Marketo & Salesforce Executives

SAN FRANCISCO, Jan. 9, 2019 /PRNewswire/ -- Leanplum, the leader in mobile engagement, today announce... See more »
October 31, 2018WebWire

Consumer Interest in Subscription Apps Is a Boon for Marketers as Cost to Acquire Customers Drops 50%, Says Liftoff & Leanplum Report

Liftoff, the leader in performance-driven mobile user acquisition, in partnership with Leanplum, toda... See more »
April 20, 2017Blackbird

Leanplum Ranked #3 on Bay Area Best Places to Work List

SAN FRANCISCO, April 20, 2017 /PRNewswire/ - Leanplum, the leader in mobile marketing, has been recog... See more »
April 3, 2017Blackbird

Leanplum Helps Marketers Increase App Engagement With New iOS 10.3 Features

SAN FRANCISCO, March 27, 2017 /PRNewswire/ - Leanplum, the leader in mobile marketing, announced day ... See more »

Leanplum Videos

May 11, 2020Leanplum Vimeo Channel

"Phiture Webinar Recording" on VIMEO

April 14, 2020Leanplum Vimeo Channel

"Best in Class User Engagement: Best Practices and Strategy" on VIMEO

Tips and Tricks that will boost your user retention- How to turn users into loyal customers- Avoid le... See more »
April 6, 2020Leanplum Vimeo Channel

"On-Demand Webinar: Gaming Hacks" on VIMEO

We'll walk through how to approach a mobile game's user lifecycle and boost it for long-term retentio... See more »
December 4, 2019Leanplum Vimeo Channel

"Unlocking engagement wemojis - webinar" on VIMEO

Cast: Leanplum... See more »
December 4, 2019Leanplum Vimeo Channel

"Ideas Worth Pinning - Webinars" on VIMEO

Cast: Leanplum... See more »

Social Media

Leanplum Headquarters

1550 Bryant Street Suite 500

San Francisco, California94103

1-844-532-6758

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Leanplum Summary

ABOUT

Overview

Leanplum is a mobile marketing and conversion platform that enables developers and marketers to engage with mobile users through A/B testing services. Founders Momchil and Andrew worked together at Google optimizing video ads. They run hundreds of A/B...

CEO

Leanplum's Chairman & CEO, George Garrick, currently has an approval rating of 89%. Leanplum's primary competitors are Mixpanel, Apptimize & Taplytics.

Website

leanplum.com

Frequently Asked Questions about Leanplum

  1. When was Leanplum founded?

    Leanplum was founded in 2012
  2. Who is Leanplum's CEO?

    Leanplum's CEO is George Garrick
  3. How much revenue does Leanplum generate?

    Leanplum generates $10.2M in revenue
  4. How much funding does Leanplum have?

    Leanplum has historically raised $125.2M in funding
  1. Where is Leanplum's headquarters?

    Leanplum's headquarters is in San Francisco California, USA
  2. How many employees does Leanplum have?

    Leanplum has 130 employees
  3. What sector does Leanplum operate in?

    Leanplum is in Application Software
  4. Who are Leanplum's competitors?

    Leanplum's top competitors are Mixpanel, Apptimize, Taplytics