Kellogg's

Kellogg's is a manufacturer and distributor of cookies, cereal bars, convenience foods, savory snacks and beverages. Read more

15,711 Followers on Owler
15,711 Followers on Owler
15,711 Followers on Owler
15,711 Followers on Owler

Kellogg's

Kellogg's is a manufacturer and distributor of cookies, cereal bars, convenience foods, savory snacks and beverages. Read more

Steven A. Cahillane's photo - CEO of Kellogg's

CEO

Steven A. Cahillane

CEO Approval Rating

80/100

Founded:

1906

Status:

PublicIndependent CompanyNYSEK

KELLOGG'S TOP COMPETITORS OR ALTERNATIVES

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General Mills is seen as one of Kellogg's's top competitors. General Mills's headquarters is in Minneapolis, Minnesota, and was founded in 1866. Like Kellogg's, General Mills also works within the Baked Goods, Frozen & Prepared Foods industry. General Mills generates 133% of Kellogg's's revenue.

Mondelez is one of Kellogg's's top rivals. Mondelez was founded in 1903, and its headquarters is in East Hanover, New Jersey. Like Kellogg's, Mondelez also works within the Baked Goods, Frozen & Prepared Foods field. Mondelez has 45,000 more employees than Kellogg's.

Kraft Heinz is Kellogg's's #3 rival. Kraft Heinz is a Public company that was founded in 2015 in Chicago, Illinois. Like Kellogg's, Kraft Heinz also competes in the Food Processing sector. Compared to Kellogg's, Kraft Heinz has 4,000 more employees.

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Kellogg's Quarterly and Annual Revenue

Trailing 12-Months Trend (TTM)

Annual Revenue

$13.9B

Kellogg's's revenue is the ranked 15th among it's top 10 competitors. The top 10 competitors average 27.5B. Over the last four quarters, Kellogg's's revenue has grown by 3.4%. Specifically, in Q2 2021's revenue was $3.6B; in Q1 2021, it was $3.5B; in Q3 2020, it was $3.4B; in Q2 2020, Kellogg's's revenue was $3.5B.

Kellogg's Acquisitions

COMPANY ACQUIRED
ACQUISITION DATE
AMOUNT
DESCRIPTION
Chicago Bar Company, LLC

Oct 2017

Source »
$600M
RXBAR is a manufacturer, producer and marketer of food protein bars to individuals and wholesalers through retail stores.

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Ritmo Investimentos

Oct 2016

Source »
$429M
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Mass Food Co.

Sep 2015

Source »
$50M
Mass Food Group is a cereal company that produces and distributes nutrifit cereal bars and instant noodles.
BiscoMisr

Jan 2015

Source »
$87M
BiscoMisr provides baked goods and confectionery products.
Pringles, LLC

Feb 2012

Source »
$2.7B
Pringles produces, distributes and markets popped potato, tortilla and veggie chips.

These are all the companies that Kellogg's has acquired. Kellogg's has acquired 14 companies and its latest acquisition was Chicago Bar Company, LLC in Oct 2017. RXBAR is a manufacturer, producer and marketer of food protein bars to individuals and wholesalers through retail stores.

Kellogg's Funding History

Since Kellogg's was founded in 1906, it has participated in 1 round of funding. In total Kellogg's has raised $9.9M. Kellogg's' funding round was on Jan 1952 for a total of $9.9M

ROUND

FUNDING DATE

AMOUNT

INVESTORS

IPO
Jan 1952
$9.9M

Since Kellogg's was founded in 1906, it has participated in 1 round of funding. In total Kellogg's has raised $9.9M. Kellogg's' funding round was on Jan 1952 for a total of $9.9M

Kellogg's Investments

COMPANY

DESCRIPTION

AMOUNT

INVESTMENT DATE

ROUND

EXIT DATE

The Hatchery is a food business incubator helping local food and beverage entrepreneurs to develop businesses.
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Oct 31, 2017
Unattributed
-

These are all the companies that Kellogg's has invested in. Kellogg's has invested 14 companies and its latest investment was Chicago Bar Company, LLC in Oct 2017. RXBAR is a manufacturer, producer and marketer of food protein bars to individuals and wholesalers through retail stores.

Kellogg's News

May 14, 2021KamCity

Kellogg's Makes New Sugar, Salt, And Carbon Reduction Commitments

Kellogg's UK is continuing its decade long drive to make its products healthier with a promise to cut... See more »
May 13, 2021Environmental Leader

Kellogg Issues $363 Million Sustainability Bond

Kellogg Company today announced it has successfully priced a $363 million (EUR 300 million) 8-year Su... See more »
May 11, 2021RetailDetail

Kellogg's works on image with well-being manifesto

Kellogg's wants to rid breakfast cereals of their image issue through a new well-being manifesto. The... See more »
May 10, 2021Food Business Africa

Kellogg Europe invests US$168m in expanding snack manufacturing capacity to meet rising demand

EUROPE - Kellogg Europe has invested US$168.5 million in expanding manufacturing capacity of its snac... See more »
May 10, 2021Benzinga

Looking Into Kellogg's Return On Capital Employed

Looking at Q1, Kellogg (NYSE:K) earned $472.00 million, a 22.6% increase from the preceding quarter. ... See more »
May 9, 2021Food Business Africa

Kellogg raises full-year outlook as following strong growth in Q1

US - American multinational food manufacturing company, Kellogg is upbeat about its full-year results... See more »
May 8, 2021FoodNavigator-USA

Kellogg's MorningStar Farms and Incogmeato brands bolster Q1 2021 sales growth

More than a year out from the onset of the pandemic, and Kellogg's organic net sales remain elevated ... See more »

Kellogg's Press Releases

March 8, 2021PR Newswire

Kellogg Company Celebrates Women Farmers on International Women's Day and Every Day

BATTLE CREEK, Mich., March 8, 2021 /PRNewswire/ -- Today is International Women's Day. On this day - ... See more »
March 4, 2021Cision Canada

Kellogg Canada Marks National Cereal Day with Donation Matching Weekend for Food Banks Canada

/CNW/ - Grab your bowl. Pour your cereal. And help us create Better Days and a place at the table for... See more »
February 23, 2021PR Newswire

Ethisphere names Kellogg Co. to World's Most Ethical Companies list

BATTLE CREEK, Mich., Feb. 23, 2021 /PRNewswire/ -- Kellogg Company (NYSE: K) today announced that Eth... See more »
February 3, 2021MyPE News

Kellogg Company is recognised as a Top Employer 2021 in South Africa

The 2021 Top Employers have been announced and Kellogg's has been recognised as a Top Employer in Sou... See more »
December 29, 2020PR Newswire

Walgreens, Kellogg donation to United Way enables real impact

BATTLE CREEK, Mich., Dec. 29, 2020 /PRNewswire/ -- United Way of Greater Philadelphia and Southern Ne... See more »
December 17, 2020PR Newswire

Kellogg Company World Food Day competition reminds us that we're stronger together

BATTLE CREEK, Mich., Dec. 17, 2020 /PRNewswire/ -- Kellogg has eight Business Employee Resource Group... See more »
December 16, 2020PR Newswire

Kellogg's South Africa creates Better Days for communities in need, one bag at a time

BATTLE CREEK, Mich., Dec. 16, 2020 /PRNewswire/ -- At Kellogg's manufacturing plant East of Johannesb... See more »

Kellogg's Videos

Social Media

Kellogg's Headquarters

One Kellogg Square

Battle Creek, Michigan49016

800-962-1413

Driving Directions »

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Kellogg's Summary

ABOUT

Overview

Kellogg's is a manufacturer and distributor of cookies, cereal bars, convenience foods, savory snacks and beverages. Kellogg's was founded in 1906. Kellogg's' headquarters is located in Battle Creek, Michigan, USA 49016. It has raised 9.9M in 1 round....

CEO

Kellogg's's CEO, Steven A. Cahillane, currently has an approval rating of 80%. Kellogg's's primary competitors are General Mills, Mondelez & Kraft Heinz.

Website

kelloggs.com

Frequently Asked Questions about Kellogg's

  1. When was Kellogg's founded?

    Kellogg's was founded in 1906
  2. Who is Kellogg's's CEO?

    Kellogg's's CEO is Steven A. Cahillane
  3. How much revenue does Kellogg's generate?

    Kellogg's generates $13.9B in revenue
  4. How much funding does Kellogg's have?

    Kellogg's has historically raised $9.9M in funding
  5. Where is Kellogg's's headquarters?

    Kellogg's's headquarters is in Battle Creek Michigan, USA
  1. How many employees does Kellogg's have?

    Kellogg's has 34,000 employees
  2. What sector does Kellogg's operate in?

    Kellogg's is in Baked Goods, Frozen & Prepared Foods, Food Processing
  3. Who are Kellogg's's competitors?

    Kellogg's's top competitors are General Mills, Mondelez, Kraft Heinz
  4. Who has Kellogg's invested in?

    Kellogg's's has invested in companies such as The Hatchery Chicago