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Interana

Interana develops and provides an event data platform that allows businesses to track and monitor customer experiences on their websites. Read more

Greg Smirin's photo - CEO of Interana

CEO

Greg Smirin

CEO Approval Rating

80/100

Founded:

2013

Status:

PrivateIndependent Company

INTERANA TOP COMPETITORS OR ALTERNATIVES

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COMPANY

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Looker is Interana's top competitor. Looker is headquartered in Santa Cruz, California, and was founded in 2011. Like Interana, Looker also operates in the Data Processing Services field. Looker generates 933% the revenue of Interana.

GoodData is seen as one of Interana's top competitors. GoodData's headquarters is in San Francisco, California, and was founded in 2007. GoodData is in the Internet Software field. GoodData generates 400% of Interana's revenue.

Sumo Logic has been one of Interana's top competitors. Sumo Logic was founded in 2010, and its headquarters is in Redwood City, California. Sumo Logic competes in the Analytics industry. Sumo Logic has 684 more employees than Interana.

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Growth Score - 1/1

Is 75 a good estimate for Interana's Employee count?

Interana Acquisitions

No recent acquisitions found related to Interana

Interana Funding History

Since Interana was founded in 2013, it has participated in 4 rounds of funding. In total Interana has raised $46.2M. Interana's last funding round was on Sep 2018 for a total of $0

ROUND

FUNDING DATE

AMOUNT

INVESTORS

Series D
Sep 2018
--
Equity
Oct 2016
$18M
Series B
Jan 2015
$20M
Series A
Oct 2014
$8.2M

Battery Ventures

Since Interana was founded in 2013, it has participated in 4 rounds of funding. In total Interana has raised $46.2M. Interana's last funding round was on Sep 2018 for a total of $0

Interana Investments

No recent investments found related to Interana

Interana News

August 6, 2019Martech Series

Interana Fast-Tracks Enterprise Behavioral Analytics, Powered by Microsoft Azure

Organizations can now easily get insights from user behaviors in real-time to give their customers ex... See more »
March 22, 2019Martech Series

Interana Unveils World's Most Advanced Platform for Behavioral Discovery and Analysis

Interana V3 Allows Organizations to Easily Gain Real-time Insights into Their Customers, Products, an... See more »
September 12, 2018FinSMEs

Interana Raises Venture Capital Funding From M12

Interana, a Redwood City, CA-based event data...... See more »
September 12, 2018VC News Daily

Interana Announces Funding

REDWOOD CITY, CA, Interana has announced its funding from M12, Microsoft's venture fund.... See more »
September 4, 20184-traders

Announces New Leadership Team

(marketscreener.com) Team complements world class technology with deep enterprise go-to-market experi... See more »
September 3, 2017Inside Bigdata

Interana Extends Leadership in Analyzing Behavior Across Diverse Data Sources

Interana, a leader in interactive behavioral analytics, announced the general availability of Interan... See more »
November 8, 2016DealStreetAsia

Vertex Ventures leads $18m round in behaviour analytics firm Interana

Interana, a software that replays massive volumes of events across large populations of actors to ans... See more »

Interana Blogs

November 13, 2019Interana Blog

Take the Guesswork out of Customer Retention

The Importance of Improving Customer Retention There are two ways you can grow revenue. ... See more »
October 25, 2019Interana Blog

The Real Data Advantage Isn’t Where You Think It Is

We live in a data-driven world. Most companies are now looking to use their customer and ... See more »
October 21, 2019Interana Blog

Is True Data Democratization Possible When It Comes To Analytics?

Today’s organizations struggle with enabling employees to easily access and understand da... See more »
September 24, 2019Interana Blog

Segment Just Added a New Integration—and We’re Pretty Excited About It

Interana has partnered with Segment to integrate our behavioral analytics platform with S... See more »
September 12, 2019Interana Blog

A Few Thoughts on Product Analytics

Funnels, Flows, Retention, Sessionization... Nearly all ‘Product Analytics Manifestos’ to... See more »
August 21, 2019Interana Blog

Product Analytics Growing Pains: 4 Things Amplitude Users Need to Know

Not all product analytics solutions are created equal. That doesn’t mean that some are ba... See more »
October 4, 2018Interana Blog

From Facebook to Interana: building a platform to understand users

Interana’s co-founder and CTO Bobby Johnson discusses how how Interana will fundamentally... See more »

Interana Press Releases

August 24, 2017Business Press 24

Interana Extends Leadership in Analyzing Behavior Across Diverse Data Sources

REDWOOD CITY, CA -- (Marketwired) -- 08/24/17 -- , the leader in interactive behavioral analytics, to... See more »
April 30, 2017Marketwired

Interana CEO and Co-Founder Ann Johnson To Speak At Collision 2017

SaaS Monster Panel Discussion to Focus on How Big Data Will Drive Competitive Intelligence... See more »
December 5, 2016Blackbird

Interana Surpasses Revenue Goals for the Eighth Quarter in a Row; More Than Doubles Revenue and Triples Customer Base

Addition of Microsoft Office, Bleacher Report, Comcast and Hootsuite to Customer Roster Underscores I... See more »
July 12, 2016Marketwired

Interana Cites Explosion of Digital Services as Driving Increased Adoption and Expansion Among New and Active Users

Interana Emerging as Preferred Self-Service Behavioral Exploration Solution for the Digital Economy; ... See more »
March 28, 2016Marketwired

Interana Appoints Former Splunk SVP and Technology Visionary, Christina Noren, as Chief Product Officer

Behavioral Analytics and Event Data Pioneer Joins Interana... See more »
February 17, 2016Marketwired

Interana to Speak at GrowthHackers Conference and eTail West 2016

Company Co-Founders to Discuss Discovering Growth Opportunities Through Data Science and the Use of B... See more »
September 28, 2015MARKETWIRED

Tinder Swipes Right on Interana's Behavioral Analytics for Event Data

Interana Helps Tinder Analyze Its 1.8 Billion Swipes Per Day, Improves Experiences for Users... See more »

Interana Videos

October 30, 2018Interana Vimeo Channel

"Knowing How Customers Interact Is Critical - Bobby Johnson" on VIMEO

Interana's co-founder and CTO Bobby Johnson discusses the early days, how to stay ahead of the compet... See more »
April 7, 2018Interana Youtube Channel

"Interana intro" on YOUTUBE

September 28, 2017Interana Vimeo Channel

"Three Techniques to Attract New Users and Boost Engagement" on VIMEO

Cast: InteranaTags: behavioral analytics, engagement, interana and analytics... See more »
September 28, 2017Interana Vimeo Channel

"Analytics Uncovered from Tinder's Social App" on VIMEO

Cast: InteranaTags: interana, behavioral analytics, analytics, app analytics and tinder... See more »
September 28, 2017Interana Vimeo Channel

"Unlocking New Opportunities with Behavioral Analytics at Hootsuite" on VIMEO

Cast: InteranaTags: interana, hootsuite and behavioral analytics... See more »
September 28, 2017Interana Vimeo Channel

"Rethink What You Know About Behavioral Analytics" on VIMEO

Cast: InteranaTags: behavioral analytics, analytics and interana... See more »
September 28, 2017Interana Vimeo Channel

"Panel on How Behavioral Analytics is Redefining Engagement in the Digital Economy with Reddit and Microsoft" on VIMEO

Cast: InteranaTags: user engagement, behavioral analytics, analytics, engagement, reddit, Microsoft a... See more »

Social Media

Interana Headquarters

100 Redwood Shores Parkway Suite 200

Redwood City, California94065

844-426-4678

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Interana Summary

ABOUT

Overview

Interana develops and provides an event data platform that allows businesses to track and monitor customer experiences on their websites. Interana was founded in 2013. Interana's headquarters is located in Redwood City, California, USA 94065. It has r...

CEO

Interana's CEO, Greg Smirin, currently has an approval rating of 80%. Interana's primary competitors are Looker, GoodData & Sumo Logic.

Frequently Asked Questions about Interana

  1. When was Interana founded?

    Interana was founded in 2013
  2. Who is Interana's CEO?

    Interana's CEO is Greg Smirin
  3. How much revenue does Interana generate?

    Interana generates $15M in revenue
  4. How much funding does Interana have?

    Interana has historically raised $46.2M in funding
  1. Where is Interana's headquarters?

    Interana's headquarters is in Redwood City California, USA
  2. How many employees does Interana have?

    Interana has 75 employees
  3. What sector does Interana operate in?

    Interana is in Data Processing Services
  4. Who are Interana's competitors?

    Interana's top competitors are Looker, GoodData, Sumo Logic