First Insight, Inc.’s Competitors, Revenue, Number of Employees, Funding, Acquisitions & News

First Insight provides analytic consumer testing solution for department stores,specialty retailers,manufacturers and wholesalers. Read more

First Insight provides analytic consumer testing solution for department stores,specialty retailers,manufacturers and wholesalers. Read more

Greg Petro's photo - Founder & CEO of First Insight, Inc.

Founder & CEO

Greg Petro

CEO Approval Rating

70/100

Founded:

2007

Status:

TOP COMPETITORS OR ALTERNATIVES

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COMPANY

CEO

CEO RATING

EMPLOYEES

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WGSN is First Insight, Inc.'s top competitor. WGSN is headquartered in New York, New York, and was founded in 1998. WGSN is in the Marketing Services field. WGSN generates 1,883% the revenue of First Insight, Inc..

RetailMeNot is seen as one of First Insight, Inc.'s top competitors. RetailMeNot's headquarters is in Austin, Texas, and was founded in 2009. RetailMeNot competes in the Application Software industry. RetailMeNot generates 5,700% of First Insight, Inc.'s revenue.

Mi9 Retail has been one of First Insight, Inc.'s top competitors. Mi9 Retail was founded in 2001, and its headquarters is in Miami, Florida. Mi9 Retail competes in the Supply Chain Management field. Mi9 Retail has 515 more employees than First Insight, Inc..

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Acquisitions

No recent acquisitions found related to First Insight, Inc.

First Insight, Inc. Funding History

$4.3M$5.8M$19.8M$21.8M

Since First Insight, Inc. was founded in 2007, it has participated in 5 rounds of funding. In total First Insight, Inc. has raised $21.8M. First Insight, Inc.'s last funding round was on Apr 2020 for a total of $1.0M

ROUND

FUNDING DATE

AMOUNT

INVESTORS

Debt - PPP (CARES Act)
Apr 2020
$1M - $2M

U.S. Small Business Administration.

Debt - PPP (CARES Act)
Apr 2020
$1M - $2M

U.S. Small Business Administration.

Series B
Mar 2015
$14M
Equity
Feb 2014
$1.5M
Series B
May 2011
$4.3M
-

Total Funding: $21.8M

Since First Insight, Inc. was founded in 2007, it has participated in 5 rounds of funding. In total First Insight, Inc. has raised $21.8M. First Insight, Inc.'s last funding round was on Apr 2020 for a total of $1.0M

Investments

No recent investments found related to First Insight, Inc.

First Insight, Inc. News

July 20, 2020FashInvest

First Insight's Data Puts Coronavirus Impact on Consumer Behavior Into Five Key Phases

The company's series of consumer survey results reveal the pandemic's impact on purchase decisions an... See more »
April 14, 2020MarketScreener

Treatment of Essential Workers Is Impacting Consumer Shopping Decisions

(marketscreener.com) New Study Finds 59 Percent of Consumers Less Likely to Shop at Essential Retaile... See more »
March 16, 2020FashInvest

As Coronavirus Spotlights Supply Chain Flaws, a New Model Emerges

First Insight and Li & Fung have teamed up to create a "supply chain of the future."... See more »
January 14, 2020MarketScreener

First Insight Finds Expectations for Sustainable Retail Practices Growing with the Rise of Gen Z Shoppers

(marketscreener.com) Gen Z Shoppers Making Purchase Decisions Based on Sustainable Models; Most Willi... See more »
January 9, 2020FashInvest

First Insight Expands Product Testing Platform for Greater Scale

The expanded solution allows companies to test high volumes of products each year.... See more »
January 9, 2020Silicon Valley Daily

First Insight Announces Industry's First Enterprise-Grade Management and Integration Capabilities for Voice of Customer Analytics

Digital Testing Leader Expands Technology Platform, Enabling Retailers to Develop, Buy, Price and Mar... See more »

First Insight, Inc. Blogs

April 24, 2020First Insight Blog

Retail's MVPs: Retailers & Brands Who Are Stepping Up During Coronavirus

Even as retailers and brands fight to keep their own businesses alive amid the shutdown... See more »
April 16, 2020First Insight Blog

Market Disruptions Happen. Here Are 4 Ways We Help Retailers and Brands Navigate Them.

Every year companies develop performance goals to help keep the business on track and mov... See more »
March 16, 2020First Insight Blog

COVID-19 Slowdown: What Retailers and Brands Can Do to Keep Business Moving

The outbreak of a global pandemic has led to fear, uncertainty, and doubt across the enti... See more »
February 21, 2020First Insight Blog

CPG, Big Data, and a Rapidly Changing Industry

The consumer packaged goods (CPG) industry in North America is the largest in the world, ... See more »
January 23, 2020First Insight Blog

NRF 2020 Vision: Key Insights From Our Customers and Partners

Once again, we kicked off the new year with Retail’s Big Show, NRF 2020 Vision. This year... See more »
December 19, 2019First Insight Blog

The Year in Review: 2019

New developments shake up the retail industry every year, but 2019 has been especially ev... See more »
December 13, 2019First Insight Blog

High Speed Holiday: Why This Holiday Season Is All Gas and No Brakes

So far, Holiday Season 2019 has been all gas and no brakes. The Thanksgiving weekend turn... See more »

First Insight, Inc. Press Releases

October 3, 2019Business Wire

Price Sensitivity is Falling Across Retail Categories as Consumer Confidence Stays Strong

NEW YORK--(BUSINESS WIRE)--Today, First Insight, Inc. announced the findings of its most recent price... See more »
January 11, 2019streetinsider

First Insight Announces 2018 as Year of Growth Led by Innovation and Expansion

- First Insight, Inc., a technology company transforming how leading retailers, brands and wholesaler... See more »
January 7, 2019Business Wire

First Insight Reveals New Analytics Solutions for Merchandising and Planning at NRF 2019

PITTSBURGH--(BUSINESS WIRE)--First Insight Reveals New Analytics Solutions for Merchandising and Plan... See more »
November 6, 2018Business Wire

rue21 Uses University of Liverpool's Action Learning Methodology to Drive Growth and Usage of First Insight

WARRENDALE, Pa. & LIVERPOOL, U.K.--(BUSINESS WIRE)--rue21 uses University of Liverpool's Action Learn... See more »
June 25, 2018StreetInsider

Quality More Important to Consumers than Price as Influence of Discounts on Purchase Decisions Declines

PITTSBURGH--(BUSINESS WIRE)-- Quality is becoming more important than price to most consumers, as 53 ... See more »
March 19, 2018Business Wire

Men Less Likely To Embrace Technology Disruptors Than Women As More Men Shop In-Store

LAS VEGAS--(BUSINESS WIRE)--SHOPTALK--Men are not embracing online shopping as much as women and are ... See more »
January 30, 2018Business Wire

Justice Extends Relationship with First Insight

NEW ALBANY, Ohio & PITTSBURGH--(BUSINESS WIRE)--Justice, part of ascena retail group (NASDAQ:ASNA) an... See more »

First Insight, Inc. Videos

Headquarters

2000 Ericsson Drive Suite 200

Warrendale, Pennsylvania15086

724-759-7141

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Summary

ABOUT

Overview

First Insight provides analytic consumer testing solution for department stores,specialty retailers,manufacturers and wholesalers. First Insight, Inc. was founded in 2007. First Insight, Inc.'s headquarters is located in Warrendale, Pennsylvania, USA ...

CEO

First Insight, Inc.'s Founder & CEO, Greg Petro, currently has an approval rating of 70%. First Insight, Inc.'s primary competitors are WGSN, RetailMeNot & Mi9 Retail.

Website

firstinsight.com

Frequently Asked Questions about First Insight, Inc.

  1. When was First Insight, Inc. founded?

    First Insight, Inc. was founded in 2007
  2. Who is First Insight, Inc.'s CEO?

    First Insight, Inc.'s CEO is Greg Petro
  3. How much revenue does First Insight, Inc. generate?

    First Insight, Inc. generates $5M in revenue
  4. How much funding does First Insight, Inc. have?

    First Insight, Inc. has historically raised $21.8M in funding
  1. Where is First Insight, Inc.'s headquarters?

    First Insight, Inc.'s headquarters is in Warrendale Pennsylvania, USA
  2. How many employees does First Insight, Inc. have?

    First Insight, Inc. has 95 employees
  3. What sector does First Insight, Inc. operate in?

    First Insight, Inc. is in Business Support Services
  4. Who are First Insight, Inc.'s competitors?

    First Insight, Inc.'s top competitors are WGSN, RetailMeNot, Mi9 Retail