El Toro |

El Toro provides IP targeting and data onboarding services for marketers.

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El Toro Revenue, Funding, Number of Employees, Competitors and Acquisitions

EL TORO CEO

Stacy Griggs

President & CEO

Stacy Griggs

Approval Rating: 67/100

WEIGH-IN

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Founded:

2013

Headquarters:

LouisvilleKentucky

Status:

Private

Industry Sector:

Application Software

Completeness:

- -

KEY STATS

Revenue

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What is El Toro's revenue?

<1M

Employees

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How many people work at El Toro?

Followers on Owler

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TOP COMPETITORS

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El Toro was founded in 2013 and its headquarters is located in Louisville, Kentucky, USA. El Toro has $15.5M in revenue and 77 employees. El Toro's top competitors are BlueKai, Lotame and V12 Data.

El Toro Competitive Set

COMPANYLEADERSHIPCEO SCORE

EMPLOYEES
(ESTIMATED IF PRIVATE)

TOTAL FUNDING

REVENUE
(ESTIMATED IF PRIVATE)

LIKELY OUTCOME
El ToroEl Toro ceo

Stacy Griggs

President & CEO

67/100
1BlueKai ceoBlueKai

Omar Tawakol

CEO

57/100108$56.9M$39.8M
2Lotame ceoLotame

Andy Monfried

Founder & CEO

65/100113$61.7M$20M
3V12 Data ceoV12 Data

Anders Ekman

CEO

38/10098
$19.7M
4Semcasting ceoSemcasting

Ray Kingman

CEO

58/10052
$15.3M
5LiveRamp ceoLiveRamp

Anneka Gupta

Co-CEO

88/100250
$38.9M
6FlxOne ceoFlxOne

Matthijs Keij

CEO

47/10061
$3M
7Acquireweb ceoAcquireweb

Albert Gadbut

President & CEO

64/10028
$5.7M
8Vertical Mass ceoVertical Mass

Mark Shedletsky

Co-Founder & CEO

60/100
$5M$3M

El Toro Revenue History

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El Toro Employee History

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El Toro Leadership

NAMETITLESOCIAL MEDIA
Stacy Griggs
Stacy Griggs

President & CEO

President & CEO

El Toro News

El Toro posted a video "AdTech: El Toro Header" on YOUTUBEEl Toro Youtube Channel
El Toro posted a video "Case Study Header" on YOUTUBEEl Toro Youtube Channel
El Toro Blog Laser Center of Louisville: We're Huge Fans!Part of the benefits package here at El Toro is access to the great work that's done from the Laser Center of Louisville. For the past year and a half, our employees have been treated by the laser team. We love the work they do and are huge fans! About Laser Center of Louisville Laser Center of Louisville uses K-Laser Therapy which is an FDA cleared therapeutic treatment that manages pain and inflammation while...Read moreThe post Laser Center of Louisville: We're Huge Fans! appeared first on El Toro.El Toro Blog
El Toro Blog Data Driven Marketing: The Future of Marketing & SalesData Driven Marketing By: Kramer Caswell There's a great scene in AMC's award winning show Mad Men in which a focus group is being conducted on dog food. At first, each pet owner is excited by the fact that their dog is enjoying the bowl of food in front of them. However, when they find out the food brand, they panic and refuse to let their pets eat anymore of it. The reason? The...Read moreThe post Data Driven Marketing: The Future of Marketing & Sales appeared first on El Toro.El Toro Blog
El Toro Blog Identity Resolution in AdvertisingIdentity Resolution in Advertising: Are Data Cocktails the Best Fix for Attribution? By: Abner Miralda Omnichannel marketing, multi-channel marketing, multi-platform marketing, integrated marketing...It's starting to blend together isn't it? As capitalism works its magic, more avenues and strategies to reach consumers become available, challenging marketers to find the perfect mix that delivers the best results. Enter identity resolution, the data-driven way to learn about individuals and what media mixes pushed them further down the consumer...Read moreThe post Identity Resolution in Advertising appeared first on El Toro.El Toro Blog
El Toro Blog How IP Targeting is the Political Digital Advertising Game ChangerPolitical Marketing By Marty Meyer, President of Political Campaigns at El Toro IP Targeting IP Targeting is changing the way political marketing is done, and how campaigns are fought. With the growth of the digitally savvy political campaign, political marketing techniques play a pivotal role in the way campaigns are won and will dictate results. Digital elections have arrived Prior to the 2010 election, political parties were blind to digital. During the 2010 election,...Read moreThe post How IP Targeting is the Political Digital Advertising Game Changer appeared first on El Toro.El Toro Blog
El Toro Blog Top 3 Tips When Using People Based MarketingPeople Based Marketing: Get To Know the Buzzword By: Kramer Caswell One of the hottest buzzwords in marketing today is People Based Marketing (PBM). Similar toAccount Based Marketing, PBM takes the ideas of mass campaign distribution through print, media, and digital, then narrows them down to the thing that truly matters in advertising: people. Before one jumps on the bandwagon and launches a People Based Marketing campaign, here are three helpful tips in order to...Read moreThe post Top 3 Tips When Using People Based Marketing appeared first on El Toro.El Toro Blog
El Toro Blog View Through Conversions and YouView Through Conversions January 25th, 2018 By: Connor Gaffney In the modern marketing world, digital is everything. Competitive businesses must constantly seek ways to refine their methods of advertising and perfect campaign performance. To do so, reporting metrics must be relevant, enabling teams to measure success more effectively. Click through conversions make online performance easy to measure, but it can be difficult to judge the effectiveness of display ads that aren't clicked on since consumers...Read moreThe post View Through Conversions and You appeared first on El Toro.El Toro Blog
El Toro Blog Starting Your Career? Consider Louisville and El ToroIt's no easy task to figure out where to start a career. However, research shows Louisville is a great place to consider! Fundera, a small business financing site, lists Louisville as one of The Top Cities for Entry-Level Jobs in an article that provides a landscape view of the most suitable cities for young professionals. In the article, El Toro is recognized as one of the city's exemplary businesses for providing opportunities for entry-level employees....Read moreThe post Starting Your Career? Consider Louisville and El Toro appeared first on El Toro.El Toro Blog
El Toro Blog 7 Tips When Reviewing Digital Political Consulting FirmsPolitical Consulting Firms Plus El Toro's Ad Tech By: Kramer Caswell The political consulting industry is saturated with thousands of individuals and firms who claim they can get you into office. While many of them are great at what they do, the majority don't have the experience or expertise to drive your campaign. When you put your trust into the various different digital political consulting firms, be sure to follow these seven recommended tips: ...Read moreThe post 7 Tips When Reviewing Digital Political Consulting Firms appeared first on El Toro.El Toro Blog

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El Toro Website History

Screengrabs of how the El Toro site has evloved. (Click to expand)

El Toro website history

Nov 2017

El Toro website history

Jun 2017

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Feb 2017

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Nov 2016

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May 2016

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Feb 2016

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Nov 2015

El Toro website history

Jul 2015

El Toro website history

Apr 2015

El Toro website history

Jan 2015

Owler has collected 11 screenshots of El Toro's website since Jan 2015. The latest El Toro website design screenshot was captured in Nov 2017.

El Toro Headquarters

undefined company logo

124 N 1st St

Louisville, Kentucky 40202

502-353-0390

Driving Directions

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El Toro Summary Information

El Toro provides IP targeting and data onboarding services for marketers. El Toro was founded in 2013. El Toro's headquarters is located in Louisville, Kentucky, USA 40202. El Toro's President & CEO, Stacy Griggs, currently has an approval rating of 67%. El Toro has an estimated 77 employees and an estimated annual revenue of 15.5M.

El Toro's President & CEO, Stacy Griggs, currently has an approval rating of 67%. El Toro's primary competitors are  BlueKai Lotame V12 Data.

Visit the El Toro website to learn more.