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Centro

Centro is a Chicago-based digital agency that provides advertising, business intelligence and data analytics solutions for businesses. Read more

Shawn Riegsecker's photo - Founder & CEO of Centro

Founder & CEO

Shawn Riegsecker

CEO Approval Rating

82/100

Founded:

2001

Status:

PrivateIndependent Company

CENTRO TOP COMPETITORS OR ALTERNATIVES

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Sprinklr is perceived as one of Centro's biggest rivals. Sprinklr is headquartered in New York, New York, and was founded in 2009. Like Centro, Sprinklr also operates in the Digital Marketing industry. Sprinklr generates 266% the revenue of Centro.

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Growth Score - 1/1

Is 700 a good estimate for Centro's Employee count?

Centro Acquisitions

COMPANY ACQUIRED
ACQUISITION DATE
AMOUNT
DESCRIPTION
QuanticMind, Inc.

Feb 2021

Source »
undisclosed
QuanticMind is a predictive advertising platform that provides search management and marketing intelligence services for retail and education sectors.
Graphscience, Inc.

Jul 2015

Source »
undisclosed
GraphScience operates as a social advertising platform on Facebook that enables advertisers to generate brand awareness.
SiteScout Inc.

Nov 2013

Source »
$40M
SiteScout builds self-serve advertising software which helps to create and manage ad campaigns.

These are all the companies that Centro has acquired. Centro has acquired 3 companies and its latest acquisition was QuanticMind, Inc. in Feb 2021. QuanticMind is a predictive advertising platform that provides search management and marketing intelligence services for retail and education sectors.

Centro Funding History

Since Centro was founded in 2001, it has participated in 3 rounds of funding. In total Centro has raised $52.8M. Centro's last funding round was on May 2015 for a total of $30.0M

ROUND

FUNDING DATE

AMOUNT

INVESTORS

Series B
May 2015
$30M
Series A
Dec 2010
$22.5M
Unattributed
Dec 2009
$275.2K
-

Since Centro was founded in 2001, it has participated in 3 rounds of funding. In total Centro has raised $52.8M. Centro's last funding round was on May 2015 for a total of $30.0M

Centro Investments

No recent investments found related to Centro

These are all the companies that Centro has invested in. Centro has invested 3 companies and its latest investment was QuanticMind, Inc. in Feb 2021. QuanticMind is a predictive advertising platform that provides search management and marketing intelligence services for retail and education sectors.

Centro News

February 24, 2021The Business Journals: Chicago

Centro acquires California adtech company as it grows to 700 employees

Chicago-based Centro, a maker of advertising software, is acquiring a California predictive advertisi... See more »
February 24, 2021The Business Journals: San Jose

Chicago company acquires San Mateo-based QuanticMind

Chicago-based Centro, a maker of advertising software, is acquiring a California predictive advertisi... See more »
February 12, 2021Martech Series

Basis by Centro Integrates with AdsWizz for Programmatic Audio Advertising

Integration Provides Access to 200 Million Uniques Across AdsWizz Marketplace and Other Audio Publish... See more »
February 2, 2021MarketScreener

Centro Expands Free Virtual Curriculum for Digital Advertising

(marketscreener.com) CHICAGO, Feb. 02, 2021 -- Centro , a global provider of advertising technology, ... See more »
December 7, 2020MarketScreener

OpenWeb Partners with Centro for its First DSP Integration

(marketscreener.com) CHICAGO, Dec. 07, 2020 -- Centro , a global provider of advertising technology, ... See more »
December 4, 2020MediaPost

Centro Becomes First DSP To Integrate With OpenWeb, Keeps 'Conversations Civil'

The partnership gives Centro the ability to deliver programmatic ads to 1,000 premium publishers.... See more »
December 3, 2020Martech Series

Centro Further Automates Ad Serving and Analytics Workflow for Omnichannel Advertising with New Feature Set

Basis by Centro Gives Media Professionals More Control, Insight and Speed on Campaigns Centro, a glob... See more »

Centro Blogs

January 7, 2021Centro Blog

How to Develop a Cannabis Marketing Plan

The cannabis landscape continues to grow (pun intended!) with more holding companies, growers, and di... See more »
January 5, 2021Centro Blog

DIAL: Digital Innovations Awesome List (January 2021)

We've compiled all the articles, reports, and other bits of industry awesomeness that you may have mi... See more »
December 22, 2020Centro Blog

How to Optimize Social Media Advertising

For many, advertising on social media platforms is comparable to trying to solve a puzzle that consta... See more »
December 15, 2020Centro Blog

Digital Strategies for Retail Marketers

Shifts in Retail Marketing Many marketing experts predict the retail industry will be forever transfo... See more »
December 10, 2020Centro Blog

Effective Strategies for Social Media Advertising

The secret is out! Social media advertising is a highly effective digital media partner for top-perfo... See more »
December 8, 2020Centro Blog

Digital Strategies for Healthcare Marketers

While few brands remain untouched by the impacts of COVID, healthcare marketers have been uniquely ch... See more »
December 3, 2020Centro Blog

DIAL: Digital Innovations Awesome List (December 2020)

At Centro, we know that keeping up with the trade pubs and latest trends can be tough and time-consum... See more »

Centro Press Releases

July 9, 2019GlobalNewswire

Centro's Basis Automates Advertising Performance Reporting by Integrating LinkedIn Ads

Agencies Receive Daily LinkedIn Ad Delivery Data Formatted to Match Overall Campaign Reporting Struct... See more »
June 6, 2019StreetInsider

Centro's Basis Ranked the #1 Demand Side Platform Again in G2 Spring Report

CHICAGO, June 06, 2019 (GLOBE NEWSWIRE) -- Centro (www.centro.net), a global provider of advertising ... See more »
August 10, 2018PRLeap

Leading Digital Advertising Company Centro select 51Degrees Device Detection

Using 51Degrees, Centro have gained more accurate and much faster device detection.... See more »
October 4, 2017GlobalNewswire

TVadSync Unveils Real-Time TV Ad Re-Targeting for Marketers, Enabled by Centro

TVadSync Determines TV Commercials Seen by Households to Show Related Ads on Viewers' Devices; Centro... See more »
July 10, 2017streetinsider

Centro Rebrands its SaaS Enterprise Media Platform for Agencies as 'Basis'

Centro (www.centro.net), a provider of enterprise-class software for digital advertising, today annou... See more »
June 27, 2017GlobalNewswire

Centro Aligns with IAB Tech Lab's ads.txt Project Designed to Reduce Ad Fraud and Improve Ad Transparency

ads.txt Emerges from IAB Tech Lab OpenRTB Working Group as a Simple Mechanism for Publishers to Authe... See more »
June 14, 2017GlobalNewswire

Centro DSP Adds Audience Targeting and Brand Protection Capabilities Through Integration of comScore and DoubleVerify Data

Centro Provides Marketers with Easy-to-Use Programmatic Advertising Software with Robust Viewability,... See more »

Centro Videos

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Centro Headquarters

11 E Madison Street 6th Floor

Chicago, Illinois60602

312-423-1565

Driving Directions »

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Centro Summary

ABOUT

Overview

Centro, Inc. develops a digital advertising and media management software that enables the advertisers to streamline and scale digital campaigns. It was founded in 2001 by Shawn Riegsecker and has around 600 employees with headquarters in Chicago, Ill...

CEO

Centro's Founder & CEO, Shawn Riegsecker, currently has an approval rating of 82%. Centro's primary competitors are Sprinklr,

Website

centro.net

Frequently Asked Questions about Centro

  1. When was Centro founded?

    Centro was founded in 2001
  2. Who is Centro's CEO?

    Centro's CEO is Shawn Riegsecker
  3. How much revenue does Centro generate?

    Centro generates $150M in revenue
  4. How much funding does Centro have?

    Centro has historically raised $52.8M in funding
  1. Where is Centro's headquarters?

    Centro's headquarters is in Chicago Illinois, USA
  2. How many employees does Centro have?

    Centro has 700 employees
  3. What sector does Centro operate in?

    Centro is in Digital Marketing, Online Advertising, Enterprise Software
  4. Who are Centro's competitors?

    Centro's top competitors are Sprinklr