Blu distributes electronic cigarettes, vapes .E-liquid and their components. Read more

Richard Hill's photo - CEO of blu


Richard Hill

CEO Approval Rating













Missing a competitor? Contribute!

International Vapor has been one of blu's top competitors. International Vapor is a Private company that was founded in 2009 in Miami Lakes, Florida. International Vapor operates in the Consumer Goods industry. Compared to blu, International Vapor has 238 fewer employees.

Ovaleusa is seen as one of blu's biggest rivals. Ovaleusa is a Private company that was founded in Gainesville, Florida in null. Ovaleusa is in the Logistics, Wholesalers & Retail Distributors industry. Ovaleusa has 217 fewer employees vs. blu.

Wholesale Vapor is perceived as one of blu's biggest rivals. Wholesale Vapor was founded in Binghamton, New York} in null. Wholesale Vapor competes in the industry. Compared to blu, Wholesale Vapor generates $22.2M more revenue.


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Growth Score - 1/1

Is $25M a good estimate for blu's revenue?

blu Acquisitions

No recent acquisitions found related to blu

blu Funding History

Since blu was founded in 2009, it has participated in 1 round of funding. In total blu has raised $130.1M. blu's funding round was on Apr 2019 for a total of $130.1M





Apr 2019

Imperial Tobacco

Since blu was founded in 2009, it has participated in 1 round of funding. In total blu has raised $130.1M. blu's funding round was on Apr 2019 for a total of $130.1M

blu Investments

No recent investments found related to blu

blu News

April 15, 2019BioPortfolio

Blu expands myblu Intense lineup

Ecigarette maker blu is building out its myblu Intense line of nicotine sale... See more »
March 20, 2019Talking Retail

Blu improves Golden Tobacco variant

Vaping brand Blu, has improved the flavour of its Golden Tobacco variant for its pod-mod device Myblu... See more »
February 19, 2019Convenience Store Decisions

blu Launches "Pledge World" Campaign

Invites adult smokers and vapers over age 21 to pledge to make their ambitions a reality. blu, a manu... See more »
October 16, 2018Convenience Store News

myblu Intense Nicotine Salt Liquidpods

The pre-filled pods are available in such flavors as Citra Zing and Melon Time.... See more »
August 27, 2018The Grocer

Blu adds 'click-and-go' MyBlu vaping pod

The new gadget allows users to switch between flavours of its nicotine liquid pod "in seconds"... See more »
June 4, 2018More About Advertising

MSQ and Hyperactive win blu's myblu vaping launch

Vaping pioneer blu has appointed MSQ Partners and independent brand experience agency Hyperactive to ... See more »
June 1, 2018Campaign

Blu lines up agencies to launch marketing for new vaping product

Blu, the vaping brand owned by Imperial Tobacco, is kicking off marketing for its new product Myblu.... See more »

blu Blogs

April 14, 2016blu eCigs Blog

What's My E-cigarette Nicotine Strength? A Guide to Getting it Right.

If you're making the switch from cigarettes to e-cigarettes, choosing the right nicotine strength is ... See more »
April 6, 2016blu eCigs Blog

What would you do if you won a trip to Los Angeles with a world-famous photographer?

The City of Angels. A beating heart of creativity and imagination, the legendary home of Hollywood. A... See more »
April 6, 2016blu eCigs Blog

Spotlight on the Photographer: #JUSTMEANDBLU

"Try not to follow anybody. Don't try to be influenced by other people. And risk, risk, risk!" - Mich... See more »
April 4, 2016blu eCigs Blog

Five Vape Myths Debunked

E-cigs are still a relatively new technology, which means that people tend to be naturally skeptical ... See more »
April 4, 2016blu eCigs Blog

The World's Most Unique Hotels

We know that blu users like to follow their own path, and are all about embracing their independent s... See more »
March 28, 2016blu eCigs Blog

Can I Vape at Coachella Festival?

With summer on the horizon, vapers are looking ahead to the upcoming months and wondering what the ru... See more »
March 21, 2016blu eCigs Blog

5 Exciting Restaurants in the USA

There are so many options when it comes to dining. You have to pick somewhere that serves the food to... See more »

blu Press Releases

May 1, 2019Business Wire

Fontem US, Inc., blu Submit Comments in Response to FDA Draft Guidance for the Regulation of Electronic Nicotine Delivery Systems

CHARLOTTE, N.C.--(BUSINESS WIRE)--Fontem US, Inc. (Fontem), leader in next generation nicotine produc... See more »
September 13, 2018streetinsider Offers Adults Premier Vaping Experience for Only $1.00, a leading online marketplace for vapor products, is proud to announce a partnership with ... See more »
May 15, 2018Business Wire

blu Partners with Chef & Restaurateur Eddie Huang for blu Tasting Room Tour at Regional Pop Culture Events across America

CHARLOTTE, N.C.--(BUSINESS WIRE)--blu & chef Eddie Huang partner for blu Tasting Room tour at regiona... See more »
February 21, 2018PR Newswire

blu Introduces myCARE As Brand's First Lifetime Device Warranty

CHARLOTTE, N.C., Feb. 21, 2018 /PRNewswire/ -- blu, a leader in the electronic cigarette industry and... See more »
October 25, 2016PR Newswire

"Six Weeks to Fall in Love" - blu Introduces a New e-Vaping Campaign

LONDON, October 26, 2016 /PRNewswire/ -- A Six-Week Vaping offer to build a lasting relationship betw... See more »
April 4, 2016PR Newswire

blu Unveils New Global Brand Campaign - "JUST YOU & blu" - Celebrating Freedom And Individuality

CHARLOTTE, N.C., April 4, 2016 /PRNewswire/ -- blu, the brand which pioneered electronic vaping, will... See more »

blu Videos

August 16, 2018blu eCigs Youtube Channel

"Lookas: Flavor on Deck" on YOUTUBE

August 16, 2018blu eCigs Youtube Channel

"Miami Full Time" on YOUTUBE

July 17, 2018blu eCigs Youtube Channel

"How to use your myblu vape" on YOUTUBE

July 12, 2018blu eCigs Youtube Channel

"Post Malone No Acceptance Required" on YOUTUBE

February 21, 2017blu eCigs Youtube Channel

"How to Refill your blu PRO®" on YOUTUBE

Social Media

blu Headquarters

10901 S. Commerce Blvd, Suite B

Charlotte, North Carolina28273


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blu Summary



Blu distributes electronic cigarettes, vapes .E-liquid and their components. blu was founded in 2009. blu's headquarters is located in Charlotte, North Carolina, USA 28273. It has raised 130.1M in 1 round. The latest round was in Apr 2019. blu's prima...


blu's CEO, Richard Hill, currently has an approval rating of 87%. blu's primary competitors are International Vapor, Ovaleusa & Wholesale Vapor.


Frequently Asked Questions about blu

  1. When was blu founded?

    blu was founded in 2009
  2. Who is blu's CEO?

    blu's CEO is Richard Hill
  3. How much revenue does blu generate?

    blu generates $25M in revenue
  4. How much funding does blu have?

    blu has historically raised $130.1M in funding
  1. Where is blu's headquarters?

    blu's headquarters is in Charlotte North Carolina, USA
  2. How many employees does blu have?

    blu has 300 employees
  3. What sector does blu operate in?

    blu is in Tobacco Products
  4. Who are blu's competitors?

    blu's top competitors are International Vapor, Ovaleusa, Wholesale Vapor